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Books by Andrea (University of Verona Beretta Zanoni

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  • Strategic Analysis af Andrea Beretta Zanoni
    Strategic Analysis
    - Processes and Tools
    by Andrea Beretta Zanoni
    £50.99 - 132.99

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  • Accounting for Goodwill af Italy) Beretta Zanoni
    Accounting for Goodwill
    by Italy) Beretta Zanoni & Andrea (University of Verona
    £41.99 - 191.49

    Presents an illuminating analysis of Internally Generated Goodwill from a strategic point of view. This title launches the author's strategic analysis from a foundational understanding of Internally Generated Goodwill as determined largely in relationship to intangible resources and competitive differentials.

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