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BOGO is an abbreviation for "Box Logo," which is what Supreme''s logo is coloquialy known as.BOGO is an exclusive numbered slipcase set containing copies of Art on Deck and Object Oriented.Supreme creates only one new shirt per year with the ''BOGO'' on it, and only one special edition for the opening of any new boutique. Not surprisingly, the BOGO items regularly reach incredble prices with t-shirts or hoodies selling in the realm of $500 - $2,000 each!
A complete anthology of 25 years of Supreme''s accessories, Object Oriented is a never-before-seen comprehensive study of the New York skate brand''s ongoing collaborative foray into the world of object design.Noted design critic Byron Hawes traces the history of Supreme''s industrial design objects, from cheeky early objects like a skate tool that moonlights as a pipe and a low-key Fuck Tha Police branded tallboy paper bag through to notable collaborations with the likes of Spalding, Louisville Slugger, Everlast, and more, positing a theory that ''Preme''s design output is actually a highly curated alt-design museum, proposing an ongoing series of highly important and overlooked quotidian industrial design icons. Examples include a Lezyne bike pump, Master combination locks, Box Logo Buck knives, a Braun alarm clock, Maglites, a Kidde Fire Extinguisher, and the ever controversial brick; design icons all, though not typically mentioned in the same conversation as other iconic pieces of 20th century industrial design.Featuring conversations with noted collectors and designers, as well as original photography of the only known complete collection of Supreme accessories and stickers, Object Oriented is the only complete survey of a cultural phenomenon.
Drop dives into the world of streetwear queue culture, with original photos of product launches from across the globe, including events in New York, Los Angeles, London, Paris, Seoul, Hong Kong, Tokyo, and more, from brands including Supreme, A Bathing Ape, Patta, Yeezy, Anti Social Social Club, Vetements, Off-White, and others. The world of the hypebeast has led to a virtual destruction of the traditional delineation between street and "high" fashion. Limited edition pieces enjoy global cult status, draw thousands of hopeful purchasers, and can resell for up to 10-20x retail immediately after release on sites like Grailed. There is an entire culture surrounding these launches, or "drops." Streetwear aficionados travel intercontinentally to attend them, almost like concerts, and wear their rarest shoes and gear, flexing for each other while chatting, comparing, and hoping to cop one-time-only limited pieces. Kids rock grails and geek out, like an OG subreddit come to life. These lines comprise some of the most interesting fashion events in the world, and are fast becoming streetwear's equivalent of the fashion shows that haute ateliers host each year at fashion weeks in Paris, New York, Milan, and beyond.
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