Books by Charles Hudson

Take advantage of mobile commerce to generate more demand, traffic, and sales for your products and services. This unique cookbook provides a collection of practical recipes you can put to use in every step of the mobile customer lifecycle. Youll learn how to add features and functionality through a wide set of eBay APIsincluding Magento, Milo, eBay, PayPal, RedLaser, Hunch, and ql.io.Each chapter focuses one aspect of the lifecycle. Author Charles Hudson combines his expertise in web and mobile product strategy with code solutions to help you address product discovery, presentation, payment, order fulfillment, and customer satisfaction. If you have experience with PHP, HTML, CSS, and JavaScript, youre ready to roll.Help customers find your product through reviews, targeted search options, and eBay marketplace listingsCustomize a Magento storefront and provide customers with a single sign-on option to enhance product presentationStreamline purchases with options such as auto-generating coupons and preapproved paymentsAutomate order processing, extend shipping options, and leverage PayPal chained payments to handle multiple suppliersTake advantage of QR codes, produce customer "e;taste graphs,"e; and use ql.io mash ups to provide visitors with social recommendations

Between 1539 and 1542 Hernando de Soto led a small army on a journey of exploration of almost four thousand miles across the US Southeast. Until the 1998 publication of Charles M. Hudson's Knights of Spain, Warriors of the Sun/em>, De Soto's path had been a mystery. With this book, anthropologist Hudson offers a solution to the question, ""Where did de Soto go?