Books by Dave Kerpen

Harness the power of social media to attract new customers and transform your business! More than three billion people are now on social media. If youΓÇÖre not in the social media marketing game, youΓÇÖre not in the game at all. From one of the worldΓÇÖs leading figures in the world of social media marketing, Likeable Social Media reveals everything you need to know about building your brand and attracting & retaining loyal customers through smart, savvy social media engagement.This updated edition of the bestselling classic is packed with expert advice and new case studies that demonstrate the latest best practices. YouΓÇÖll find critical information about new and relevant social media platforms, such as Snapchat, along with updated tools, and tactics around video, mobile, paid media, and data; and need-to-know insights into existing platforms/content, including Instagram, LinkedIn and Facebook stories.  Likeable Social Media shows you how to: ΓÇóEngage customers and crowdsource innovation online ΓÇóCreate content that resonates with consumers and provides valueΓÇóIntegrate social media into the entire customer experienceΓÇóEffectively deal with criticism and negative feedback on social mediaΓÇóGrow your audience across social channels, and much more

What does it take to win success and influence? In a world where we are constantly connected, it's those with the best people skills who win the day. Those who build the right relationships. Those who truly understand and connect with their colleagues, their customers, their partners. Those who others like, respect and trust.The Art of People reveals the eleven people skills that will get you more of what you want at work, at home and in life. Accessible, easy to execute and often counter-intuitive, these include:- The single most important question you can ever ask to win attention in a meeting- Why it usually pays to be the one to give the bad news- How to get everyone to want to be around you, with one word No matter who you are or what profession you're in, The Art of People will show you how to charm and win over anyone. 'This book is like How to Win Friends and Influence People - only better suited for today's world' - ADAM GRANT, author of Give and Take and Originals'People skills can't be computerized, outsourced, or reduced to a rubric. That's why The Art of People is more important now than ever - it will teach you a set of irreplaceable skills that will help you in every area of your life' - DANIEL H. PINK, author of To Sell Is Human and Drive

The author knows how important it is for a business to be liked - by customers, employees, stakeholders, and the general public. This book lays out 11 strategies for organizations of all sizes to spur growth, profits, and overall success. It reveals the returns you can get when you gain the trust of your customers and stakeholders.