Books by David Begg

Economics for Business now in its 6th edition remains an essential introduction to economics for business students. It provides an accessible guide to the practical uses of economics and covers topics on the global economy, GDP growth as a policy, the rise of populism and Brexit.Key features:.Draws on a wealth of contemporary examples to bring economic topics to lifeoFully updated case studies cover contemporary topics such as banking in the UAE, Amazon's acquisition of Whole Foods, the Disney-Comcast acquisition and the proposed ASDA-Sainsbury merger..Key economic theories explained within the context of modern businessoUpdated Business applications on issues such as mergers and acquisitions, hedging and membership of the eurozone that connects economic theories to contemporary business life..Equips students with a practical toolkit of economics skills for businessoTargeted chapter exercises include concept questions, calculations and graphing practice..Connect® resources such as algorithmic and static questions, application-based activities, graphing tutorials, maths preparedness exercises and a Testbank.Available with McGraw-Hill Education's Connect®, the well-established online learning platform, which features our award-winning adaptive reading experience as well as resources to help faculty and institutions improve student outcomes and course delivery efficiency. To learn more, visit mheducation.co.uk/connect

Economics is all around us. It influences our daily lives, our society, political decisions, environmentalconcerns and the future we leave for our children. The twelfth edition of Economics by David Begg andGianluigi Vernasca is a focused toolkit for studying economics. It enables the reader to understand howeconomics underpins the world we live in, by presenting the economic theory in a clear and accessibleway and applying it to real world situations.>This new edition has been revised and updated to include the latest topics and issues, such as the roleof information and the digital economy, immigration, and globalization. This material, combined with arich array of pedagogical features, encourages students to understand not only our economic past andpresent, but also our changing world and the way in which economics can make sense of it.>Key Features:New chapters on "Globalization, National Sovereignty and the World Economy" and "Governingthe Market";Fully updated chapters, including new and expanded material on behavioural economics andgame theory;A range of pedagogical features, including topical case studies, boxes on economic conceptsand activity applications, which show the relevance and application of the material;A flexible learning approach allows the reader to learn at their own pace, with end of chapterquestions graded by difficulty and optional math boxes for the technically-minded;Clean and contemporary design for ease of reading and study;Connect® resources such as application-based activities, interactive graphs, algorithmicquestions and graphing and maths tutorials.>Available with McGraw-Hill Education's Connect®, the well-established online learning platform, whichfeatures our award-winning adaptive reading experience as well as resources to help faculty andinstitutions improve student outcomes and course delivery efficiency.>To learn more, visit mheducation.co.uk/connect>