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This text provides a concrete set of tools to research and analyse a wide range of visual data, showing students how to apply the right mix of methods to their own research projects and equipping them with the skills to break down and analyse contemporary visual communication.
A lively and accessible approach to the study of popular music. Moving beyond the typical analysis of 'popular music and society', Machin offers students a toolkit for looking at popular music, taking it apart and really understanding what makes it 'work'.
Featuring a range of exercises, examples, and images, this textbook provides a practical way of analysing the discourses of the global media industries. It investigates how global media communication is produced, looking at the formats, languages and images used in creating media materials, both globally and in localised forms.
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