Books by George Cvetkovich

Social trust is a crucial issue to many aspects of modern society. Policy makers continually aspire to winning it and corporations frequently run the risk of losing it. This book provides an analysis for researchers and students of environmental and social sciences and suitable for those engaged in risk management in public and private sectors.

This work examines the basic social-psychological problems that generate the need for social trust and other acculturation strategies. They look at the relation between social trust and risk communication, specifically how social trust might be used to transform public participation;