Books by George T. Friedlob

Sending an SOS when it comes to ROIs? Help is on the way... UNDERSTANDING RETURN ON INVESTMENT Return on investment (ROI) plays a major role in business, but it can be a difficult concept to grasp.

As statements of a company's financial condition, balance sheets contain information vital to owners, investors, and financial managers who are charged with assessing company performance. Often complex and difficult to interpret, balance sheets are nonetheless essential because they help pinpoint business problem areas.