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Land of Bright Promise is a fascinating exploration of the multitude of land promotions and types of advertising that attracted more than 175,000 settlers to the Panhandle-South Plains area of Texas from the late years of the nineteenth century to the early years of the twentieth.
While studies have been done on the politics, personalities, and television empires of Protestant evangelicals, little has been said about the power of evangelical publishing and the recent upsurge in evangelical fiction.
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