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In this interdisciplinary work, John Jordan traces the significant influence on American politics of a most unlikely hero: the professional engineer. Jordan shows how technical triumphs - bridges, radio broadcasting, aeroplanes, automobiles, skyscrapers, and electrical power - inspired social and political reformers to borrow the language and logic of engineering in the early twentieth century.
Looks at how the trends in information management and technology are impacting business models and innovation worldwide from recruitment through marketing, supply chains, and customer service. This book discusses information economics, human behavior, technology platforms, and other facts of contemporary life.
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