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Books by John P. (Paul) McIver

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  • by John P. (Paul) McIver
    £35.49

    Provides an introduction to the fundamentals of scaling theory and construction, focusing on a variety of unidimensional scaling models. The authors present an overview and comparative analysis of such techniques as Thurstone scaling, Likert scaling, Guttman scaling, and unfolding theory, with emphasis on their varying conceptions of dimensionality.

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