Books by Jono Bacon

Harness the power of communities, both inside and outside of your organization, to drive value and revenue, activate your employees' and customers' talents, and create a highly engaged, loyal customer base.

Online communities offer a wide range of opportunities today for supporting a cause, marketing a product or service, or developing open source software. The Art of Community helps you develop the talents you need to recruit members to your community, and motivate and manage them to become active participants.