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Books by Kevin Clancy

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  • - Currency in a Time of Conflict
    by Kevin Clancy
    £22.49

    War has shaped currencies, creating, abolishing and moulding them. By providing the means through which they have been fought, coins and banknotes have proved themselves an indispensable weapon of war. But the disruption that comes with conflict has seen usage of money change to cope with extreme circumstances.

  • - How Disciplined, Fact-Based Marketing Can Drive Extraordinary Growth and Profits
    by Kevin Clancy
    £15.49

    Praise for Your Gut Is Still Not Smarter Than Your Head "Too many companies treat marketing as a communication exercise to help sales move a few more cases of product out of the door.

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