Books by Laura Busche

Every day thousands of passionate developers come up with new startup ideas and lack the branding know-how to make them thrive. Lean Branding is their Phone-a-Friend lifeline. This book is a practical toolkit to building your own robust, dynamic brands that generate conversion without having to hire an agency.

Powering Content is a playbook for both independent and corporate content hackers that walks you through the entire content production process-from discovery to distribution to reporting. You'll learn the hacks that enable content powerhouses to thrive.