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Books by Lauren Sergy

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  • by Lauren Sergy
    £25.49

    Powerful oratory. Persuasive arguments. Succinct business pitches. Speeches and emails. From cave walls to the printing press, and from Cicero to TED talks, The Handy Communication Answer Book traces the history, explains the concepts, and examines the skills needed to master effective and efficient communication for every occasion. Providing insights and advice, this useful primer looks at how to improve verbal, nonverbal, and written communications.Communication is a subject that fascinates and frustrates people. It varies by context, audience, purpose, and form. From speeches to body language and from legalese and technical writing to how the Internet changed everything, this informative book brings the intricacies of speaking, writing, listening, and reading into focus through its well-researched answers to nearly 800 common communication questions, such as What are some common barriers to communication? How did early radio affect American politics? What was Aristotles influence on rhetoric? How should I deal with a social media troll? How can I stop saying things like um and ah? How can I project authority without being overbearing? How can I better communicate up the corporate ladder? What clichs and common gaffes are easily avoided? Why are Ikea instructions an example of genius?

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