Books by Mark Rodgers

In research and application of Human Factors in Air Traffic Management (ATM) systems design, development and operation, there remains a lack of clarity. This book seeks to redress this situation by presenting case studies of human factors applications in which there is demonstrable success in terms of improvement in operational systems.

A proven sales method that results in shortened sales cycles and lower costs of business acquisition; Rodgers helped Harley-Davidson increase its market share from 30% to 55% in just two years