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Books by Nick Hayes

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  • - Crossing the Lines that Divide Us
    by Nick Hayes
    £7.49

  • by Nick Hayes
    £11.49

  • by Duncan Brown & Nick Hayes
    £39.99

    Influencer Marketing is related to word-of-mouth and relationship marketing. This book provides an overview of the influencer marketing technique. It offers an analysis of how to identify who has influence, how they apply it, and how you can turn it to your advantage. It is suitable for managers and students.

  • - The Life of the Poet Arthur Rimbaud in His Own Words
    by Nick Hayes
    £16.49

    The Drunken Sailor traces the life of Arthur Rimbaud: poet, surrealist, libertine and gun runner. Told entirely in Rimbaud's own words, from a new translation of Le bateau ivre, The Drunken Sailor confirms Nick Hayes' place as one of the most talented graphic novelists at work today.

  • by Nick Hayes
    £13.99

    A girl, a boy and a deserted reservoir. Cormorance is a story of fear, bravery and the redemptive force of connecting with the natural world. A wordless, purely visual story, it is - like any work by the award-winning Nick Hayes - a book of the utmost beauty, and a wonder to hold in your hand.

  • - And the Dust Bowl Ballads
    by Nick Hayes
    £15.49

    Forged in the Dustbowl of the 1930s, in an America crippled by the Great World Recession, this humble man found solace in song, and soon those songs became the voice of the People - men and women who had seen their lives deracinated and destroyed by the vicissitudes of global economic forces beyond their control.

  • by Duncan Brown & Nick Hayes
    £33.49

    Influencer Marketing is the most important new approach to marketing in a decade for those professionals at the leading edge of purchasing decision making. It shows that key decision makers in all major markets operate within communities of influencers- because major decisions are too complex and risky to taken in isolation. The 'ecosystems' this creates are full of these critically important people, whose impact on purchasing decisions is both pivotal and misunderstood. This new book demonstrates that-* As mass media impact wanes so the role of influencers grows - marketers need to know why and how to use this knowledge* The impact of blogs, wikis and other social media is that they enable new influencers to emerge, and disperse traditional sources of influence.* Large and small businesses worldwide pour billions of pounds each year into influencing what they think are their influencers. This book shows you that most of that money is being spent on the wrong people, leaving the real influencers all too often untouched.* Influencers do not do the buying, are not obvious, cannot be bought, and start off neutral - which is why their potential to affect sales is so great* Influencers are not all equal - they can be assessed, ranked and prioritised to be used effectively* Influencers can be influenced - the question is how to get to them to generate market awareness, leads and address sales barriersInfluencer marketing is closely related to the relentless rise and success of word of mouth (WOM) and relationship marketing, and is now established as one of the armoury of new techniques professionals must use. For all those involved in marketing and sales this book will be an essential analysis of how to identify who has influence, how they apply it, and how you can turn it to your advantage.

  • - The Life of the Poet Arthur Rimbaud in His Own Words
    by Nick Hayes
    £9.99

    The Drunken Sailor traces the life of Arthur Rimbaud: poet, surrealist, libertine and gun runner. In dazzling artwork, Nick Hayes follows Rimbaud from his youth in Ardennes to the poetry salons of Paris, from the absinthe-glazed passion of his relationship with Verlaine to his flight into the jungles of Indonesia and the deserts of Yemen and Egypt. Told entirely in Rimbaud s own words, from a new translation of Le bateau ivre, The Drunken Sailor confirms Nick Hayes place as one of the most talented graphic novelists at work today.

  • - And the Dust Bowl Ballads
    by Nick Hayes
    £7.99

    Forged in the Dustbowl of the 1930s, in an America crippled by the Great World Recession, this humble man found solace in song, and soon those songs became the voice of the People men and women who had seen their lives deracinated and destroyed by the vicissitudes of global economic forces beyond their control. Guthrie s influence lives on, a touchstone for Bob Dylan, The Clash and the protest singers of the Occupy movement today. With a delighted eye, and an ear for a tune, Nick Hayes s follow-up to the critically acclaimed Rime of the Modern Mariner brings a legend to life with a generous spirit and crackling moral force its subject would have been proud of.

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