Books by Rob Yeung

By the author of You Can Change Your Life (Macmillan, December 2012) Over the last decade, Rob Yeung has interviewed hundreds of high achievers in business, sport and entertainment to gain insight into the minds of successful people. Combining this knowledge with a wealth of scientific research, he has defined the subtle yet crucial differences that distinguish exceptional people from everyone else. By reading this book you will: - Discover the critical mindset that allows high achievers to generate creative ideas - Learn the secret psychology that helps you to influence and persuade others to come round to your way of thinking - Develop practical techniques for boosting yoour relationships and earning and achieving more 'A great guide to high achievement. Full of fascinating information and wonderful advice' Professor Richard Wiseman Please note this book was published as THE EXTRA ONE PER CENT in Trade Paperback.

This book will transform your life. With confidence you can succeed at just about anything! In your hands is the most definitive and indispensable guide to feeling, acting, and being more confident, that youre ever likely to read. Using only the best methods, and the most effective techniques youll be equipped and empowered to achieve all your goals and will quickly build a profound and lasting belief in your abilities. Theres no psychobabble, no confusing jargon and no demanding and unrealistic expectations. Just quick and brilliant Dos and Donts that get you right to the heart of what you need to know and do to boost your confidence now!

'How to influence people without getting them drunk or flirting: brilliant' Venetia Thompson, bestselling author of Gross Misconduct * How exactly can we use our body language to win friends and influence people? * When can GBP1 be more persuasive than GBP50? * Why does giving customers more choice make them less likely to make a purchase? Some people seem naturally more influential and persuasive. In fact they are simply using rules and techniques that anyone can harness. Psychologist Rob Yeung explores the latest research to expose myths and uncover the real truths about the art of influence and persuasion. I is for Influence not only reveals the secrets behind effortlessly winning trust and support; it will allow you to learn proven techniques for getting that promotion, winning that business contract or even finding your perfect match. By the bestselling author of Confidence and The Extra One Per Cent (Macmillan, 2010). 'This book provides readers with the latest science on persuasion. A must read' Professor Cary L. Cooper, CBE, Professor of Psychology