Books by Startup Guide

Madrid, the geographical heart of Spain, is known for its extremely hot summers, spectacular tapas and a 24/7 churros cafe. It’s also proven to be a huge competitor to the other European startup cities like London, Paris and Berlin. The city hosts a large amount of international expats and gives a home to some powerful startups in AI, social and ecommerce industries. It seems that Madrid is playing its cards right – the capital is leading in investments in startups, and the number of VC firms is only expected to grow. Startup Guide Madrid will jump straight into the local startup scene and review the trends of the current ecosystem.Packed with inspiration, how-to‘s, local case studies and tips for starting up, the popular series will create an indispensable guide to anyone interested in starting up in Madrid.

With over 2,000 start-ups, 30 accelerators and 48,000 people employed in the digital economy, London is the beating heart of the European startup scene, and Europe’s number one start-up hotspot. The city supports a culture of creativity and innovation that allows new businesses to be born and to flourish, and creates opportunities for individuals to grow and develop into game-changers and industry leaders. With fierce competition to lead development between different areas in the city, a plethora of co-working spaces, accelerators and incubators, and a fast-paced culture that combines social time with learning and networking opportunities, London has a lot to offer potential startups and their employees.

With about 1.250.000 inhabitants, Copenhagen is no large city in global terms. But behold, there are many treasures to be found. As you get lost on cobblestone bridges, in cozy cafés or staring at yet another insolently stylish local passing by on the opposite side of a canal, you might just find yourself having fallen in love.It only takes a bit more than half an hour to ride across the compact city of Copenhagen by bike. Thronged by fellow bikers, who collectively account for about 40 percent of all transportation, a committed route will unveil no less than 20 museums, 15 Michelin-starred restaurants, and a path sprinkled with trees, cerulean canals, slanted timbered houses in ochre and harbours flanked by public space in an intricate, exquisite design.

Portugal is going through an exciting revival. Business is booming, and the accessible incubator programs, plentiful investors and affordable living makes the coastal city Lisbon the next big startup hub in Europe. Filled with case-studies, expert advice, insights, interviews, local tips, and useful addresses, the Startup Guide Lisbon is essential reading for anyone interested in starting up a business, whether they’re new to the city, new to the startup scene, or seasoned business people starting again.