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For courses in Introduction to Communication that take a mainstream rather than a survey approach A five-principles approach that helps students build practical communication skillsCommunication: Principles for a Lifetime was designed to address the biggest challenge when teaching Introduction to Communication: how to present the variety of fundamental theory and skills without overwhelming learners. By organizing the text around five key principles of communication, authors Steven Beebe, Susan Beebe, and Diana Ivy help students to see the interplay among communication concepts, skills, and contexts. The sixth edition retains this successful five-principles framework, and adds updated content and a new learning architecture that better helps students build, and use, strong communication skillsin the course and beyond.
C. S. Lewis, based on the popularity of his books and essays, is one of the best communicators of the twentieth century. C. S. Lewis and the Craft of Communication uses Lewis's own words to unlock the secrets that explain Lewis's success as a communicator so that you, too, can communicate like C. S. Lewis.
An audience-centered approach to public speaking Public Speaking: An Audience-Centered Approach brings theory and practice together. Its distinctive and popular approach emphasizes the importance of analyzing and considering the audience at every point in the speech making process. This model of public speaking is the foundation of the text, and it guides students through the step-by-step process of public speaking, focusing their attention on the dynamics of diverse audiences, and narrowing the gap between the classroom and the real world.
Known for its wealth of practical, relevant, and up-to-date information, Communicating in Small Groups balances the principles of small group communication with real world applications. With an emphasis on real world examples, technology, and ethical collaboration, the 10th edition of Communicating in Small Groups: Principles and Practices helps students enhance their performance in groups and teams, while giving them insight in to why group and team members communicate as they do.
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