Books by Tom Reilly

The global, go-to guide that started the Value Selling Revolution-now updated for today's market"Value" is about more than just price. Good salespeople understand that and know what differentiates their products from that of competitors. In the first edition of Value-Added Selling, industry guru Tom Reilly tackled the most common problem that salespeople faced: overcoming customer concerns about pricing. That book went on to become the global, go-to guide for value-added selling. Since then, the industry-and the world-has changed dramatically. Developments in technology, including price comparison apps and search engines, now provide consumers with more information than ever, making it much harder to value and sell your product. Additionally, millennials, who now comprise the largest population in the workforce, prefer to do things differently than prior generations. This updated fourth edition of Reilly's classic guide examines the latest trends and technology that have impacted the market and provides expert advice on leveraging current technology to increase sales. Value-Added Selling, 4th Edition offers proven strategies and tactics to help you not only close more sales but improve repeat business without compromising on price. You'll learn how to anticipate the needs, wants, and concerns of buyers from the very beginning of the sales process. The book shows how to compete more profitably by selling value, not price.

The historically precise 'all killer - no filler' fictional biography of the extraordinary Oliver Cromwell

The publication of Cromwell: An Honourable Enemy fifteen years ago sparked off a storm of controversy with many historians publically deriding the divisive and groundbreaking study. Dissatisfied with the counter-explanations of these seventeenth-century experts concerning Cromwell's complicity in war crimes in Ireland, amateur historian Tom Reilly now throws down the gauntlet to his critics and issues a challenge to professional historians everywhere. In this entirely fresh work Reilly tackles his academic detractors head-on with original and radical insights. Breaking the mould of the genre, for the first time ever, the author publishes the actual contemporary documents (usually the privileged preserve of historians) so the authentic primary source documents can be interpreted at first hand by the general reader, without prejudice. Among the author's fresh discoveries is the revelation of the identity of two (unscrupulous) contemporary individuals who, after exhaustive research, seem to be personally responsible for creating the myth that Cromwell deliberately killed unarmed men, women and children at both Drogheda and Wexford, and that a 1649 London newspaper reported that Cromwell's penis had been shot off at Drogheda. Whatever your view on Cromwell, this book is persuasive. Conventional wisdom is challenged. Lingering myths are finally dispelled.

A street-smart guide to getting your price in every transaction