Books by W. Joseph Campbell

This work challenges conventional wisdom and punctures prominent myths about an important, but much-misunderstood, period in American journalism history - the yellow press period. It demonstrates that the yellow press did not foment the Spanish-American War in 1898.

Explores the succession of remarkable and decisive moments in American journalism during 1897 - a year of significant transition that helped redefine the profession and shape its modern contours. This work introduces the year-study methodology to mass communications research and provides an understanding of a pivotal moment in media history.