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Books by Yasuyuki Motoyama

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  • - Why the Engineering Aspects of Innovation Making Require Co-location
    by Yasuyuki Motoyama
    £47.49 - 132.99

    Examines why the geography of innovation by multinationals is overwhelmingly local, in spite of their global operations in manufacturing and sales through case studies of produce development by global players: Toyota, Sony, and Canon. This title unfolds the complex and constant process of trial and error in innovation.

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