Books in the Freiberger Beitraege zur interkulturellen und Wirtschaftskommunikation series

Humans need to communicate in order to interact with one another, and culture helps regulate such interaction and communication. In this book, the authors covers a various spectrum of topics that range from general principles of intercultural communication to very specific aspects of culture's influence in particular business contexts.

Includes topics ranges from the general to the specific and from the practical all the way to the theoretical, covering a wide spectrum of communication aspects that include interpersonal, organizational, mass and mediated communication as well as communication technology.

Systematics presents a revolutionary, qualitative and rigorous endeavor (from elements to system space) in searching for the unifying understandings of all entities existing in the universe. In light of systematics, the economies of the world embedded in the labyrinth of technologies, politics, social conditions, and cultures are studied, with general models (i.e., the West and the East) presented and with focal points provided to establish solid foundations for predicting the possible catching-up of the United States by China in a finite time. For the readers of humanities, there are a few bonuses: a new frontier framework for studying philosophical systems and initially constructed systems of literature and history.

China has become a very important market for many companies. In order to conduct business in a particular country, it is necessary to understand the culture of that country. The contributing authors help explain the various facets of Chinese culture revolving around communication, business negotiations, and conflict management.