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The Handbook of Global Media and Communication Policy offers insights into the boundaries of this field of study, assesses why it is important, who is affected, and with what political, economic, social and cultural consequences.
As broadcasting gives way to the digital media age, the study of audiences faces unprecedented challenges. Digital media have dramatically increased the nature and the diversity in how people can position themselves in relation to media content, and the study of audiences is shifting and changing accordingly.
This valuable resource offers a wealth of practical and conceptual guidance to all those engaged in struggles for social justice around the world. It explains in accessible language and painstaking detail how to deploy and to understand the tools of media and communication in advancing the goals of social, cultural, and political change.
The Handbook of Global Media and Communication Policy offers insights into the boundaries of this field of study, assesses why it is important, who is affected, and with what political, economic, social and cultural consequences.
As broadcasting gives way to the digital media age, the study of audiences faces unprecedented challenges. Digital media have dramatically increased the nature and the diversity in how people can position themselves in relation to media content, and the study of audiences is shifting and changing accordingly.
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