Books in the Goldsmiths Press / PERC Papers series

A proposal for countering the futility of neoliberal existence to build an egalitarian, sustainable, and hopeful future.If maximizing utility leads to the greatest happiness of the greatest number of people, as utilitarianism has always proposed, then why is it that as many of us currently maximize our utility--by working endlessly, undertaking further education and training, relentlessly marketing and selling ourselves--we are met with the steady worsening of collective social and economic conditions? In Futilitarianism, social and political theorist Neil Vallelly eloquently tells the story of how neoliberalism transformed the relationship between utility maximization and the common good. Drawing on a vast array of contemporary examples, from self-help literature and marketing jargon to political speeches and governmental responses to the COVID-19 pandemic, Vallelly coins several terms--including "the futilitarian condition," "homo futilitus," and "semio-futility"--to demonstrate that in the neoliberal decades, the practice of utility maximization traps us in useless and repetitive behaviors that foreclose the possibility of collective happiness. This urgent and provocative book chimes with the mood of the time by at once mapping the historical relationship between utilitarianism and capitalism, developing an original framework for understanding neoliberalism, and recounting the lived experience of uselessness in the early twenty-first century. At a time of epoch-defining disasters, from climate emergencies to deadly pandemics, countering the futility of neoliberal existence is essential to building an egalitarian, sustainable, and hopeful future.

A critical and evidence-based account of the COVID-19 pandemic as a political–economic rupture, exposing underlying power struggles and social injustices.The dawn of the COVID-19 pandemic represented an exceptional interruption in the routines of work, financial markets, movement across borders and education. The policies introduced in response were said to be unprecedented—but the distribution of risks and rewards was anything but. While asset-owners, outsourcers, platforms and those in spacious homes prospered, others faced new hardships and dangers.   Unprecedented? explores the events of 2020-21, as they afflicted the UK economy, as a means to grasp the underlying dynamics of contemporary capitalism, which are too often obscured from view. It traces the political and cultural contours of a "rentier nationalism," that was lurking prior to the pandemic, but was accelerated and illuminated by COVID-19. But it also pinpoints the contradictions and weaknesses of this capitalist model, and the new sources of opposition that it meets.   An empirical, accessible and critical analysis of the COVID economy, Unprecedented? is essential reading for anyone seeking to understand the political and economic turbulence of the pandemic’s first eighteen months.

"An original interpretation of the neoliberal order's origins, The Marketizers is essential reading for anyone seeking to understand the marketization of politics since the 1980s. The Marketizers traces the origins of the neoliberal order to public choice theory. It argues that the reinvention of government on the model of the market would have been unimaginable without the emergence of this body of thought. The separation of provision and production in public services, the introduction of competition between service providers, the treatment of citizens as customers, and the use of performance incentives all derive from the writings of public choice theorists. From the 1940s through the 1980s, these marketizers gradually eroded the differences between politics and the market as they applied the tools of economics to problems usually considered the purview of political scientists and political philosophers. In response to the extraordinary postwar growth in American public expenditures, they reimagined politics as a marketplace, redefined the relationship between the state and its citizens as a commercial transaction between a firm and its customers, and argued for the marketization of government." -- Book jacket.