Books in the Media Topics series

This book offers a comprehensive introduction to the study of media audiences as well as new research on the emotional engagement viewers have with television texts.

How do we rely on media for remembering? In exploring the complex ways that media converge to support our desire to capture, store and retrieve memories, this textbook offers analyses of representations of memorable events, media tools for remembering and forgetting, media technologies for archiving and the role of media producers in making memories. Theories of memory and media are covered alongside an accessible range of case studies focusing on memory in relation to radio, television, pop music, celebrity, digital media and mobile phones. Ethnographic and production culture research, including interviews with members of the public and industry professionals, is also included. Offering a comprehensive introduction to the connections and disconnections in the study of media and memory, this is the perfect textbook for media studies students. Key Features* Presents a thorough and detailed overview of key writers, theories and debates* Case studies enrich the text, offering innovative approaches and insights on methodology * Covers a range of 'old' and 'new' media including: from radio, television, film, photography, digital media, mobile phones and popular music* Explores discourses, forms and practices of media and memory with active learning exercises that engage readers

Living in a saturated media environment, we are crowded from all sides by persuasive messages and information. Advice, promotion and propaganda form a spectrum of persuasion, and everywhere we see it performed in its full theatricality, complete with actors, scripts, props and costumes.Based on enduring rhetorical principles, these persuasive techniques and the psychology behind them have become increasingly sophisticated during the 'age of persuasion', a century of applied research in advertising, advocacy, public relations, mass entertainment and social control. Media, Persuasion and Propaganda guides the reader through the many varieties of persuasion and its performance, exploring the protocols of rhetoric unique to the medium, from orality and print to film and digital images. Using case studies and exercises, this innovative study poses challenging questions, such as: How do individuals and organisations exert influence to build communities and networks? What role do media play in communicating persuasive messages? How do we use recent discoveries in cognitive science to promote a cause, advocate social change or market ideas and products? How do we defend ourselves against manipulation and undue influence, and when does persuasion turn into propaganda?

This book analyses the relationships between music and contemporary media, both via the mediation of music, and music as mediator. It does so through a series of original interviews with key practitioners: musicians, writers, magazine editors, radio presenters and major and independent label bosses. Through these interviews, theory and practice are measured against each other and the book considers their experiences and observations in order to explore the ways popular music is produced, marketed and mediated. Examining visual, print, radio and new media, Media and Popular Music draws together disparate elements of music and media which formerly have not been considered together, and provides a fresh and innovative contribution to the swiftly growing field of popular music studies. *Key Features *Presents key topics via chapter-long case studies and more broadly applied theoretical analyses *Uses media theory and cultural theory to shed fresh light on theory and practice *Discusses music in relation to visual and print media.

This book addresses cross-cultural representations of ethnic minority peoples by dominant society 'outsiders' and indigenous self-representation in the context of the 'New Media Nation'. In doing so, it explores the role of language, culture, identity and media in liberation struggles and the emergence of new political entities, and opens up issues of colonial oppression to public debate. It is intended to help inform policy in a variety of settings. Grounded in current perspectives on diaspora and homeland and drawing on Alia's work on minorities, media and identity as well as Bull's work on Maori socio-cultural issues and criminalisation of minorities, this volume offers a comparative, international perspective on the experiences of a broad range of ethnic minority peoples. These include Inuit and First Nations people in Canada; Native Americans and African Americans in the United States; Sami in northern Europe; Maori in New Zealand; Aboriginal people in Australia and Roma in Ireland and Britain.

This study of alternative and activist media provides an introduction to alternative media theories, audiences and practices. It brings diverse voices and concepts from outside the commercial media world to the fore, enriching and challenging mass media. Illustrated with historical and current examples, from both a UK and international perspective, it also includes carefully constructed exercises and discussion topics based on case studies and available texts.Topics include the place of alternative media in a mass-media world; a history of alternative and activist media; media participation and consumption by marginalised audiences; the use of pirate and community radio, video and television by community and minority groups; fanzines and other small publishing ventures by individuals; the use of alternative media for explorations in design; the blurring of boundaries between alternative and mass media; and new technology and its possibilities for alternative media.

A comprehensive study of media and communications policy.