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Books in the The Marketing Director's Handbook series

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  • - Managing Digital Marketing
    by Tim Arnold
    £12.49

    The Marketing Director's Handbook Volume 2 brings you up-to-date on the digital age and uniquely sets out how to manage specific digital marketing marketing activities and boost marketing performance.

  • Save 15%
    by Tim Arnold & Guy Tomlinson
    £42.49

    The highly acclaimed and only practical guide to managing a marketing function. Comprehensive and up-to-date reference work covering the marketing and management aspects of the role.

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