Books published by APress

Design and architect new generation cloud-based data warehouses using Azure and AWS. This book provides an in-depth understanding of how to build modern cloud-native data warehouses, as well as their history and evolution.The book starts by covering foundational data warehouse concepts, and introduces modern features such as distributed processing, big data storage, data streaming, and processing data on the cloud. You will gain an understanding of the synergy, relevance, and usage data warehousing standard practices in the modern world of distributed data processing. The authors walk you through the essential concepts of Data Mesh, Data Lake, Lakehouse, and Delta Lake. And they demonstrate the services and offerings available on Azure and AWS that deal with data orchestration, data democratization, data governance, data security, and business intelligence. After completing this book, you will be ready to design and architect enterprise-grade, cloud-based modern data warehouses using industry best practices and guidelines.What You Will LearnUnderstand the core concepts underlying modern data warehousesDesign and build cloud-native data warehousesGain a practical approach to architecting and building data warehouses on Azure and AWSImplement modern data warehousing components such as Data Mesh, Data Lake, Delta Lake, and LakehouseProcess data through pandas and evaluate your model¿s performance using metrics such as F1-score, precision, and recallApply deep learning to supervised, semi-supervised, and unsupervised anomaly detection tasks for tabular datasets and time series applicationsWho This Book Is For Experienced developers, cloud architects, and technology enthusiasts looking to build cloud-based modern data warehouses using Azure and AWS

Implement a basic Enterprise Architecture from start to finish using a four-stage, wheel-based approach. Aided by real-world examples, this book shows what elements are needed for the initial implementation of a fundamental Enterprise Architecture.The book's pragmatic approach keeps existing architecture frameworks and methodologies in mind while providing instructions that are readable and applicable to all. The Enterprise Architecture Implementation Wheel builds on the methodology of existing architecture frameworks and allows you to apply the theory more pragmatically and closer to the reality that an architect encounters in daily practice.While the main focus of the book is on the actual steps taken to design an Enterprise Architecture, other important topics include architecture origin, definition, domains, visualization, and roles. Getting Started with Enterprise Architecture is the ideal handbook for the architect who is asked to implement an Enterprise Architecture in an existing organization.What You'll Learn Identify a company's needs and develop an appropriate strategy to satisfy those needs Implement measurable goals and objectives for a baseline architecture Create meaningful catalogues, diagrams, and maps to communicate the architecture to an organization Measure the progress of implementing the architectureWho This Book Is For Novice (Enterprise and Business) architects Senior management Executives

Learn to write algorithms and program in the new field of quantum computing. This second edition is updated to equip you with the latest knowledge and tools needed to be a complex problem-solver in this ever-evolving landscape. The book has expanded its coverage of current and future advancements and investments by IT companies in this emerging technology. Most chapters are thoroughly revised to incorporate the latest updates to IBM Quantum's systems and offerings, such as improved algorithms, integrating hardware advancements, software enhancements, bug fixes, and more. Yoüll examine quantum computing in the cloud and run experiments there on a real quantum device. Along the way yoüll cover game theory with the Magic Square, an example of quantum pseudo-telepathy. Yoüll also learn to write code using QISKit, Python SDK, and other APIs such as QASM and execute it against simulators (local or remote) or a real quantum computer. Then peek inside the inner workings of the Bell states for entanglement, Grover¿s algorithm for linear search, Shor¿s algorithm for integer factorization, and other algorithms in the fields of optimization, and more. Finally, yoüll learn the current quantum algorithms for entanglement, random number generation, linear search, integer factorization, and others. By the end of this book, yoüll understand how quantum computing provides massive parallelism and significant computational speedups over classical computersWhat You'll LearnWrite algorithms that provide superior performance over their classical counterpartsCreate a quantum number generator: the quintessential coin flip with a quantum twistExamine the quantum algorithms in use today for random number generation, linear search, and moreDiscover quantum teleportationHandle the counterfeit coin problem, a classic puzzle Put your knowledge to the testwith more than 150 practice exercises Who This Book Is ForDevelopers, programmers, computer science researchers, teachers, and students.

Learn ASP.NET Core APIs delivered in its latest version of the Microsoft Framework: .NET 8. This book will show you how to develop APIs with ASP.NET Core 8. Author Anthony Giretti will reveal all you need to know about HTTP protocol, REST architecture style, and ASP.NET Core 8.You will learn what reflexes and mindset a developer must have to approach the development of an API of medium complexity. By performing CRUD operations on a SQL Server database, you will see how to set up a clean and reliable application with industry best practices (clean code, security, observability, optimization and testing). After completing Coding Clean, Reliable, and Safe REST APIs with ASP.NET Core 8, you will be able to develop many kinds of APIs that require a senior developer level of knowledge and provide your customers with high-quality APIs.What You Will LearnDiscover the latest version of ASP.NET Core 8Code REST APIs with minimal APIsBecome familiar with clean code principlesOptimize performances with caching, background tasks and moreMake APIs resilient by handling SQL and HttpClient transient errorsUnderstand the importance of observabilityImplement Authentication and AuthorizationGrasp OWASP principlesProtect sensitive dataMaster unit testing best practices Who This Book Is ForBeginner and intermediate professionals wishing to build clean, reliable and safe ASP.NET Core APIs and elevate their skills to a senior developer level.

Explore the concepts and techniques that are essential for designing, optimizing, and maintaining SSD (solid state drive) firmware. This book discusses the role of firmware in the functioning of SSDs and the importance of keeping firmware up to date to ensure optimal performance and security.The book starts with an introduction to SSD firmware and its role in SSDs. You will then learn basic NAND operations and common firmware features, followed by various design considerations and best practices for optimizing and maintaining SSD firmware. Moving ahead, you will learn some of the advanced features that are included in modern SSD firmware, such as wear leveling algorithms, garbage collection algorithms, error prevention and correction methods, and algorithms to reduce write amplification. User data flow and exception handling are discussed next, along with performance and debugging. To wrap things up, you will gain insight into possible future developments and innovations inSSD firmware.After reading this book, you will have a solid understanding of the key concepts and techniques that are crucial to designing, optimizing, and maintaining SSD firmware.What Will You LearnUnderstand the fundamentals of NAND flash memory, including its architecture, operation, and limitationsExplore the basics and evolution of firmware, specifically in the context of SSDsGrasp the basics of firmware, including its purpose, structure, and development processSurvey the specific features of SSD firmware, such as wear leveling, error correction, and garbage collectionUnderstand performance criteria for SSDsMaster the art of designing a fundamental SSD firmware, encompassing host interfaces and vital requirements Who Is This Book For:Engineers involved in designing and developing firmware.

Learn and implement responsible AI models using Python. This book will teach you how to balance ethical challenges with opportunities in artificial intelligence.The book starts with an introduction to the fundamentals of AI, with special emphasis given to the key principles of responsible AI. The authors then walk you through the critical issues of detecting and mitigating bias, making AI decisions understandable, preserving privacy, ensuring security, and designing robust models. Along the way, yoüll gain an overview of tools, techniques, and code examples to implement the key principles you learn in real-world scenarios.The book concludes with a chapter devoted to fostering a deeper understanding of responsible AI¿s profound implications for the future. Each chapter offers a hands-on approach, enriched with practical insights and code snippets, enabling you to translate ethical considerations into actionable solutions. What You Will LearnUnderstand the principles of responsible AI and their importance in today's digital worldMaster techniques to detect and mitigate bias in AIExplore methods and tools for achieving transparency and explainabilityDiscover best practices for privacy preservation and security in AIGain insights into designing robust and reliable AI modelsWho This Book Is ForAI practitioners, data scientists, machine learning engineers, researchers, policymakers, and students interested in the ethical aspects of AI

This book will teach you the core concepts of blockchain technology in a concise manner through straightforward, concrete examples using a range of programming languages, including Python and Solidity. The 50 programs presented in this book are all you need to gain a firm understanding of blockchain and how to implement it.The book begins with an introduction to the fundamentals of blockchain technology, followed by a review of its types, framework, applications and challenges. Moving ahead, you will learn basic blockchain programming with hash functions, authentication code, and Merkle trees. You will then dive into the basics of bitcoin, including wallets, digital keys, transactions, digital signatures, and more. This is followed by a crash course on Ethereum programming, its network, and ecosystem. As you progress through the book, you will also learn about Hyperledger and put your newly-gained knowledge to work through case studies and example applications. After reading this book, you will understand blockchain¿s underlying concepts and its common implementations. What You Will LearnMaster theoretical and practical implementations of various blockchain components using PythonImplement hashing, Merkel trees, and smart contracts using the Solidity programming language for various applicationsGrasp the internal structure of EVM and its implementation in smart contractsUnderstand why blockchain plays an essential role in cryptocurrencies and identify possible applications beyond cryptocurrenciesInvestigate and apply alternative blockchain solutions using Hyperledger, including its integration and deploymentExplore research opportunities through case studies and gain an overview of implementation using various languages Who Is This Book For:Anyone who is new to blockchain and wants to gain anan understanding of how it works and can be implemented.

Master VMware Workstation to create and run virtual machines, containers, and Kubernetes clusters simultaneously on physical devices without having to reformat or dual boot the underlying device. This book provides a practical, step-by-step guide to creating and managing virtual machines using VMware Workstation, a software solution that provides a type-2 hypervisor, or desktop hypervisor, that runs on x64 Windows and Linux-based operating systems. This book focuses on the Windows version.Yoüll start with an overview of hypervisors and desktop hypervisors. You'll then look at resources, such as CPU, memory, and networking, and how they are configured in a virtual environment. In the final chapters, yoüll learn how to configure Workstation Pro to run and manage virtual machines before going on to build example virtual machines, including how to build a nested vSphere environment. Once built yoüll see how to manage these virtual machines, before finally upgrading your VMware Workstation Pro environment.In the end, yoüll learn how to build and manage different virtual machines running on different operating systems and build an ESXi lab environment with VMware Workstation. What You'll Learn Examine hypervisors and desktop hypervisorsUnderstand how to install and configure VMware WorkstationGain practical knowledge on building and managing virtual machines on different OSsSupport and troubleshoot VMware Workstation environments. Who This Book Is ForDevelopers, IT professionals that remote, home, and BYOD

This book will help you analyze traces and logs from different software environments and communicate analysis results using a pattern language that covers everything from a small debugging log to a distributed trace with billions of messages from hundreds of computers, thousands of software components, threads, and processes.The book begins with the basic terminology of operating systems and programming, the foundation for understanding trace and log analysis. It then talks about patterns that help describe problems from a user¿s view and patterns for errors and failures. Then, the book covers a range of trace patterns that group messages, and explores how logs depict software activities. It even examines specific message patterns and how they connect in a single trace. Moving forward, yoüll review patterns for multiple traces and logs and how to evaluate them. In this way, you can use similar methods to find problems across a wide variety of software. The book also provides guidance for analyzing issues on systems such as Windows, macOS, Linux, Android, iOS, and other types of computers, including those in networks and the Internet of Things, regardless of their system differences.Upon completing this book, you will be able to navigate the complexities of trace and log analysis and apply uniform diagnostics and anomaly detection pattern language across diverse software environments to help you troubleshoot, debug, and fix issues.What You Will LearnUnderstand pattern language for trace and log analysisGain a pattern-oriented methodology for trace and log analysis applicable to various domains, including cybersecurityMaster the fundamentals of operating systems and programming related to trace and log analysisUnderstand observed behavior in traces and logs, which aids incident response, diagnostics, root cause analysis, troubleshooting, and debuggingWho This Book Is ForSoftware technical support engineers, system and network administrators, software developers, testers, DevOps and DevSecOps, digital forensics and malware analysts, security incident response engineers, data analysts, and data mining practitioners.

S/4HANA empowers enterprises to take big steps towards digitalization, innovation, and being mobile-friendly. This book is a concise guide to SAP S/4HANA Asset Management and will help you begin leveraging the platform¿s capabilities quickly and efficiently. SAP S/4HANA Asset Management begins with an overview of the platform and its structure. You will learn how it can help with data storage and analysis, business processes, and reporting and analytics. As the book progresses, you will gain insight into single, time-based, performance-based, and multiple counter-based strategy plans. Any project is incomplete without a budget, and this book will help you understand how to use SAP S/4HANA to create and manage yours. The book¿s real-life examples of asset management from contemporary industries reinforce each concept you learn, and its coverage of newer technologies and offerings in S/4HANA Asset Management will give you a sense of the immense potential offered by the platform. When you have finished this book, you will be ready to begin using SAP/S4HANA Asset Management to improve operational planning, maintenance, and scheduling activities in your own business. What You Will LearnPosition S/4HANA Asset Management within the overall Business Applications suiteExplore essential functionalities for enterprise asset hierarchy mappingEfficiently map both unplanned and planned maintenance activitiesSeamlessly integrate asset management, finance, controlling, and budgetingUnleash reporting and analytics in Asset ManagementConfigure Asset Management to meet your S/4HANA requirements Who This Book Is ForConsultants, project managers, and SAP users who are looking for a complete reference guide on S/4HANA Asset Management.

Beginning user level

Tagline: Breaking the C-like language barrier to make device programming easy and fast

Do you dream of learning React without spending months in endless tutorials? Then this book is for you! In just five days, you will acquire the fundamental skills to start developing exceptional applications using this revolutionary technology. Whether you prefer to follow the book independently or alongside other online resources, it will provide you with a solid foundation to harness the full potential of React. Immerse yourself in an accelerated learning method that will allow you to make giant strides. Chapters are carefully designed to teach you the essential concepts of React, such as components, props, state, events, lifecycle, and hooks, without wasting time on complex explanations. Thanks to a clear and accessible writing style, you'll be able to dive into the intricacies of React from the first page. Code examples are accompanied by detailed explanations, enabling you to quickly grasp the subtleties of this technology. You don't need to be an expert in programming; the book is suitable for all levels, from beginners to more experienced developers looking to get up and running with React.You'll create React applications, reinforcing your understanding and consolidating your skills. You will be amazed at how quickly you progress with this hands-on approach that includes practical exercises to apply what you learn immediately. Don't wait any longer and dive into this exciting adventure right now. Master React in 5 Days will open the doors to a world of endless possibilities in web development.What You'll LearnCreate React componentsStudy JavaScript XML (JSX) syntax and handling eventsUnderstand React hooksManage lists and states Who This Book Is ForProgrammers and web developer students with knowledge of JavaScript

Take control of your machine building and production processes with computer-run tools to safely use, or even build, a durable machine for use in your garage or even a startup company. This book provides best practices for laser cutters, 3D printers, CNC mills, vinyl cutters, and more. You'll begin by learning the history of digitally controlled tools, as well as how they work and what materials you can use with them. With this knowledge, you won¿t just learn how to make common machines work, yoüll go to the next level and build your own machine¿whether that be a plasma cutter or a CNC milling machine.You will learn how they use these tools to create amazing products, art, and even new machines! Yoüll also find handy overviews of tools, software, and materials to use in a reference appendix. After reading Mastering Digitally Controlled Machines yoüll be able to create something for yourself, your community, or your company.What You'll LearnUse accessible computer-controlled machines safely to make anything you want to buildFit the right tool and materials with the right projectsBuild your own CNC machine custom tailored to your project¿s needs Who This Book Is ForPeople who want to understand how accessible computer-controlled tools work and build any kind of product themselves. Makerspaces, Fab Labs, and similar spaces will benefit. And people who want to create prototypes and products for themselves or their company/ startup, or to start creating prototypes without much prior knowledge.

Learn the fundamentals of PL/PGSQL, the programming language of PostgreSQL which is most robust Open Source Relational Database. This book provides practical insights into developing database code objects such as functions and procedures, with a focus on effectively handling strings, numbers, and arrays to achieve desired outcomes, and transaction management.The unique approach to handling Triggers in PostgreSQL ensures that both functionality and performance are maintained without compromise. You'll gain proficiency in writing inline/anonymous server-side code within the limitations, along with learning essential debugging and profiling techniques. Additionally, the book delves into statistical analysis of PL/PGSQL code and offers valuable knowledge on managing exceptions while writing code blocks. Finally, you'll explore the installation and configuration of extensions to enhance the performance of stored procedures and functions.What You'll LearnUnderstand the PL/PGSQL conceptsLearn to debug, profile, and optimize PL/PGSQL codeStudy linting PL/PGSQL codeReview transaction management within PL/PGSQL codeWork with developer friendly features like operators, casts, and aggregatorsWho Is This Book ForApp developers, database migration consultants, and database administrators.

Learn how to create good requirements when designing hardware and software systems. While this book emphasizes writing traditional ¿shall¿ statements, it also provides guidance on use case design and creating user stories in support of agile methodologies. The book surveys modelling techniques and various tools that support requirements collection and analysis. Yoüll learn to manage requirements, including discussions of document types and digital approaches using spreadsheets, generic databases, and dedicated requirements tools. Good, clear examples are presented, many related to real-world work the author has performed during his career. More importantly, you will learn how these techniques can prevent the problems that occur during requirements development. Most of all, you will learn how good requirements governance will greatly increase the success of development projects by getting all people involved to eliminate the adverse impacts to requirements throughout the developmentlifecycle.Hardware and Software Projects Troubleshooting covers techniques for defining user needs, so you can determine which combination of approaches to use for your projects. Yoüll also learn how to analyze the different development methodologies so that you can determine the advantages and disadvantages of different requirements approaches and implement them correctly as your needs evolve. Unlike most requirements books, this one teaches writing both hardware and software requirements because many projects include both areas. To exemplify this approach, two example projects are developed throughout the book, one focusing on hardware, and the other on software.What You Will LearnFocus on how to eliminate or mitigate requirements problemsUnderstand the 14 techniques for capturing all requirementsAddress software and hardware needs; because most projects involve bothEnsure all statements meetthe 16 attributes of a good requirementDifferentiate the 19 different functional types of requirements, and the 31 non-functional typesWrite requirements properly based on extensive examples of good ¿shall¿ statements, user stories, and use casesEmploy modelling techniques to mitigate the imprecision of wordsInstall requirements governance to significantly improve project successWho This Book Is ForRequirements engineers who want to improve and master their craft, as well as students and those employed in government or other organizations at all levels.

This book will teach you how to use the Spring Framework to build Java-based applications, web applications, and microservices. Aimed at beginners, it has been revised and expanded to reflect the latest features and best practices for Spring 6. Authors Joseph Ottinger and Andrew Lombardi will get you started using Spring Framework 6 and its ecosystem, walking you through all the best practices in modern application development. Yoüll see how Spring has drastically and positively affected the way applications are designed and programmed in Java, and how to build apps with the Spring mindset. Along the way, you will learn many aspects of the Spring ecosystem with easy-to-understand applications designed to teach you not only the technology, but also the practices that benefit the most from Spring. Starting with the basics, yoüll learn gradually, including topics such as the configuration and declaration of beans, the application lifecycle, how todeploy a Spring application into a Java EE application, Spring Reactive, Spring Web, Spring Boot, and Spring Cloud. After completing this book, yoüll be prepared to develop your own scalable, modular Spring-based applications. What You Will LearnDiscover the most common use cases encountered in the real worldLearn the proper way of testing with the Spring frameworkCreate reliable, modular softwareBuild skills that will translate well across all languages and environmentsIntegrate and use data access and persistence frameworks such as Hibernate, JPA, and MongoDBGet started with the most common, most-used Spring features Who This Book Is ForThose who are new to Spring or for those who have experience with Spring but want to learn what's new in Spring 6. This book assumes you have some prior coding experience inJava, but many core concepts in Java are discussed as they¿re encountered.

Dive into the heart of game development with Unreal Engine 5 (UE5), the latest revolution in creating immersive and visually stunning game worlds. Crafted to encourage your imaginative and inventive skills, Volume 1 of this two-part guide stands as a crucial tool in your journey towards developing incredible video games with UE5 and serves as a transition into the programming dimensions of game creation with C++ featured in Volume 2.Blending artistic mastery with technical prowess, yoüll journey from the basics of UE5¿s environment to creating expansive landscapes with procedural content generation and combining materials for lifelike terrains. Discover the power of Quixel Bridge and Megascans to bring realistic textures and models into your projects, and master Nanite for rendering complex scenes with cinematic fidelity.Yoüll also learn to create dynamic lighting and shadow effects with Lumen, enrich your game¿s atmosphere with sophisticated particle systems using Niagara. Then integrate characters and adversaries into our worlds, making them come alive with interactive elements. From designing large open landscapes to implementing advanced visual effects, Game Development with UE 5, Volume 1 is your gateway to elevating the visual appeal and interactive experience of your game.What You Will Learn Sculpt vast, open worlds with UE5's advanced landscape tools and Heightmaps. Construct highly detailed environments with Nanite, achieving unparalleled visual quality without sacrificing performance. Introduce dynamic global illumination with Lumen, crafting stunning lighting and shadow effects that respond to changes in the game world in real-time. Implement Real-Time Virtual Textures to significantly enhance texture streaming efficiency in large-scale environments. Use Procedural Content Graph to populate your game worlds with dynamic, lifelike vegetation that adds depth and realism to your landscapes. Explore Niagara's powerful visual effects system to create complex and captivating effects that elevate the aesthetic appeal of your game.Who This Book Is ForGame developers who want to learn how to use Unreal Engine 5 would benefit from this book.

This book is a hands-on guide for programmers who want to learn how C++ is used to develop solutions for options and derivatives trading in the financial industry. It explores the main algorithms and programming techniques used in implementing systems and solutions for trading options and derivatives. This updated edition will bring forward new advances in C++ software language and libraries, with a particular focus on the new C++23 standard.The book starts by covering C++ language features that are frequently used to write financial software for options and derivatives. These features include the STL (standard template library), generic templates, functional programming, and support for numerical code. Examples include additional support for lambda functions with simplified syntax, improvements in automatic type detection for templates, custom literals, modules, constant expressions, and improved initialization strategies for C++ objects. This book also provides how-to examples that cover all the major tools and concepts used to build working solutions for quantitative finance. It discusses how to create bug-free and efficient applications, leveraging the knowledge of object-oriented and template-based programming. It has two new chapters covering backtesting option strategies and processing financial data.. It introduces the topics covered in the book in a logical and structured way, with lots of examples that will bring them to life.Options and Derivatives Programming in C++23 has been written with the goal of reaching readers who are looking for a concise, algorithms-based book that provides basic information through well-targeted examples and ready to use solutions.What You Will LearnGain insight into the fundamental challenges of the options and derivatives marketMaster the features of the C++ language used in quantitative financial programmingUnderstand quantitative finance algorithms for options and derivativesBuild pricing algorithms around the Black-Scholes model, and use binomial and differential equations methodsWho This Book Is ForProfessional developers who have some experience with the C++ language and would like to leverage that knowledge into financial software development.

Learn how to deal with difficult employee demands, what candidates actually think about recruitment processes, how to navigate layoffs, address the gender pay gap, and protect your time and wellbeing. People Ops is a collection of candid lessons, stories, and principles in leadership, people, and culture from startup environments. It reveals the hard truths and sometimes uncomfortable realities that we all know exist but struggle to articulate.For decades, business and HR leaders have struggled to navigate the complexities of managing people and teams within startups and scaling companies, instead relying on the broad rhetoric of management theory to tackle these challenges or leaning on their networks of leaders who have encountered these challenges before. In parallel, the HR industry has been undergoing a transformation with the growth of People Operations. It¿s a distinct field in HR that relentlessly focuses on engagement, culture, automation and putting people at the heart of all business operations. At the intersection of startups and people operations is an increasingly ambiguous business challenge for how startups can apply leading people practices to drive their growth, rather than in spite of their growth.People Ops is a tactical companion for business and People Operations leaders designed to support them in their roles, spark inspiration and challenge conventional thinking. It supplements author Patrick Caldwell's own experience across multiple startups with stories and examples from his network of investors, CEOs, Founders and C-Level HR executives.What You'll LearnLessons from a path walked building People Operations in a startup environmentUncomfortable truths around the complexities of managing people The key components of a People Operations strategy within a small businessWho This Book is ForThose in small-mediumsized businesses, especially startups, where the reader is in a position of responsibility for people and culture. They¿ll likely hold business leadership positions such as Founder, CEO, COO, VP and Director, or they¿ll be directly within the HR and People Operations space with titles such as CHRO/CPO, Head, Director, Business Partner or Advisor

This book provides insight into technologies that offer competitive advantage in marketing. These technologies can help us with describing and predicting customer behavior with the help of analytics, designing of radical products, creating of meaningful value, optimization of distribution, informing and promoting solutions, and making marketing more effective overall by aligning marketing with business goals. A range of technologies, such as analytics, big data, artificial intelligence, IoT, machine learning are expected to transform future businesses. Understanding customer needs, matching them to solutions and delivering value can all be dramatically optimized with the help of technology. Businesses need to realize that AI has already made inroads in marketing and can be expected to wield its influence across functional areas in the foreseeable future. The business world is headed towards acceptance of technology to synthesize knowledge by interpreting diverse information and facilitating decision making.This book is an attempt to reflect deployment of technologies across businesses and sectors. As the functional discipline comes together, harnessing a gamut of technologies becomes indispensable to deliver a superior customer experience and driving profits. Marketers should thus adopt the concepts of openness, convergence, and creation of value through new emerging technologies. A resultant hyper connected market will thus have to adopt innovative changes in its existing processes and services. The proposed book offers its readers an insight into technological interventions in various aspects of marketing domain. From understanding various technologies as an enabler to marketing efforts and its impact on decision making and mapping of various facets of customer experience, this book is recommended for marketers and learners to understand the advantages of using technology. What You Will LearnThedevelopments and applications of Artificial Intelligence in marketingThe precise, practical framework necessary to discover, utilize, and embrace AI potential to optimize the outcomes for company growthAutomation and optimization of media planning through AIWho This Book is ForThe book is designed for marketers, academicians, business professionals, data scientists, practitioners, and researchers.

This book will show you how to harness the power of Appsmith, an open-source low-code platform with a large set of integration tools and an active community.The book begins with an introduction to Appsmith and its features. As you explore the platform, you will learn about widgets, UI Canvas, and data stores, among other things. Authors Rahul Sharma and Rajat Arora then show you how to build customizations and navigation workflows, as well as how to handle error handling, debugging, and troubleshooting with Appsmith. You will also learn efficient monitoring and authentication for deploying production-ready systems. Low-Code Development with AppSmith provides examples, realistic scenarios, and explanations of the tools you'll need to build successful low-code apps, helping you gain practical skills.Upon completing this book, you will be able to use Appsmith to build low-code solutions that suit your business requirements. What You Will LearnUnderstand low-code development and the factors driving its adoptionSolve your business's most pressing issues with AppsmithGain an understanding of the key concepts of app development, such as data management, APIs, troubleshooting, and debuggingModel different design patterns for low-code development Who This Book Is ForAnyone interested in designing technical solutions with minimal programming. This book assumes a basic understanding of object-oriented programming and JavaScript.

This book explores, from a high level, the parallels between the evolution of humans and the evolution of machines. The book reviews practical questions about the future of AI but also engages in philosophical discussions about what machine intelligence could mean for the human experience.The book focuses on what is intelligence and what separates intelligent species from non-so-intelligent ones. It concludes this section with the description of true nature of humanintelligence can be. We discuss how we looked at machines few hundred years back and how their definition and the expectations from them has changed over time. We will consider when and how machines became intelligent and then explore in depth he latest developments in artificial intelligence with explanation of deep learning technology and humanlike chat interface provided with products like ChatGPT. We will define both human intelligence and artificial intelligence and the distinction between the two.In the third and final section of the book, we will focus on near- and longer-term futures with widespread use of machine intelligence, making the whole ambient environment that we will live in intelligent How is this going to change human lives, and what parts of human life will be encroached with machines and their intelligence? We will explore how the job market will look with some jobs being taken by machines, and if this is overall a positive or negative change. What You Will LearnHow human intelligence is connected with artificial intelligence as well as the differencesHow AI is going to change our lives in the coming years, decades and centuriesAn explanation of deep learning technology and humanlike chat interface provided with products like ChatGPTWho This Book is ForReaders looking to contextualize the evolution of artificial intelligence in human history