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This is the first DIY city guide series on the market, kicking off with three of the most popular European destinations: London, Paris, and Berlin.
Branded Protest takes closer look at the arbitrary – odd – relationship between "branding" and "protest". It researches the power of branding and its influence on current protest movements, giving examples of unique branding efforts that support protest.In today''s world, we find that visual stimulation generally holds the key to success of a message. To streamline the process, branding is becoming an essential part of the communication channel. The success of the protest actions are increased by good branding.This book is a reference tool which will reflect on current protest developments in context with historic relevant protest movements. To show the differences and the common goal, the focus on the different branding tools of each individual protest is divided into main branding tool directions.For students, educational professionals, brand and graphic design professionals, and a design interested audience.
The authors, design practitioners and educators, bringing together in this book 15 years of knowledge, practice and research, have produced the first book about how, as a designer, to formulate a vision for new and appropriate products.
Have you ever wondered why our senses become more alert and sensitive and we see things that continually surprise and inspire us when we visit a city for the first time as a tourist? On the other hand, why does it often seem that nothing extraordinary or exceptional ever happens during our everyday routines?
Creativity research shows that dividing thinking into divergent and convergent forms improves and increases idea production; this leads to unexpected thoughts and original solutions. Divergent thinking is used to generate ideas; convergent thinking helps in selecting the best ideas.
Written for fashion graduates, newbie entrepreneurs and those in entry-level positions in the industry, Blue is the New Black demystifies the process of how to make a fashion collection accessible for all levels. It's a reference guide, a buddy, and an overview of who, what and where.
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