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The importance of environmental science and environmental studies cannot be disputed. The need for sustainable development is a key to the future of mankind. Continuing problems of pollution, loss of forest, solid waste disposal, degradation of environmental issues like economic productivity and national security, Global warming, the depletion of ozone layer and loss of biodiversity have made everyone aware of environmental issues and consequences.     Inspite of the deteriorating status of the environment, study of environment has so far not received adequate attention in our academic programmes.  Recognizing this, the Hon’ble supreme court directed the UGC to introduce a basic course on environment at undergraduate level in college education.  Accordingly, UGC constituted an expert committee, which drafted the core module course, comprising of 7 units and field work.            This book tries to cover up and match with the module core syllabus suggested by UGC, New Delhi for all branches of Engineering.

This book has been written keeping in mind the background and understanding of B.Pharm and Pharm.D students of Indian Universities. As the subject matter is yet to be practiced in any large scale in Indian hospitals, theoretical aspects of the subject is written in a simple manner, so as the budding pharmacists can understand the basics of the subject and build upon it when they actually enter into the practice of hospital and clinical pharmacy. As the Pharm.D students are exposed to hospital training during their course, they will find it useful to apply the knowledge gathered from these topics. This book is presented in two parts. Part 1 covers almost all topics of Hospital Pharmacy practice prescribed by various Indian Universities and Pharmacy council of India. Part 2 provides overall view of most of the topics covered under Clinical Pharmacy. 45 Chapters in all are given in this book with model questions at the end of each chapter. Sub-headings of each chapter’s content are given in the contents pages, so that the readers can easily locate the topic of their choice.

The textbook throws light on the basic concepts of management which are crucial for the success of a Pharma company. The textbook has been prepared with due care and it caters well to the needs of student community for gaining knowledge and in the examination point of view as well.Salient FeaturesØ  Recommended textbook for Pharmacy by JNTU and UP Technical University.Ø  Subject presented in a simple language, point wise without much jargon.Ø  Learning Objectives are given for all the chapters.Ø  Review Questions are given at the end for each chapter.Format is attractive and type is conducive for easy reading.

Prof. Ameet Kumar Banerjee has more than 13 years of corporate and academic experience, having key interest in the field of Quantitative Techniques, Statistics, Operation Research, Finance, Investment and Economics. Currently he is associated with Institute of Development Studies (L.U) and IIPM where he teaches Quantitative Techniques, Financial Management, Investment Management and Economics. His research areas are application of quantitative techniques to measuring stock volatility and pricing asymmetry. He has presented papers in seminars and written articles which are published in leading national journals.

A practical approach to PG dissertation' is a handbook giving a broad overview of all practical aspects of doing biomedical research from conception to publication. This edition of the book has been extensively revised to include some of the latest information that will help a beginner understand the basis of the technical concepts of research.It also provides constructive guidance on how to conduct research and write it up. Postgraduate students doing their dissertation/thesis and undergraduate students doing student research projects will find it very useful as it is written in simple and jargon-free language. This book is a 'must have' for all newcomers to research. The first edition of the book was recommended by many universities including Rajiv Gandhi University of Health Sciences, Bangalore, Maharashtra University of Health Sciences, Nashik and SRM University, Chennai.

About the book: "Poisons are drugs in small doses but drugs are poisons in large doses"- Sir William WitheringAny professional dealing with drugs should possess clinical knowledge about Clinical Research and Pharmacovigilance. The foremost objective of this book is to introduce the reader to the concept(s) of Pharmacovigilance and its current trends that are of relevance to the healthcare professional. The book has five chapters. Chapter I deals with Prescription errors which results in adverse drug reactions. Chapter II elaborates all about Adverse Drug Reactions and its focus on Pharmacovigilance. Chapter III discusses Drug-drug interactions and impacts on Pharmacovigilance. Chapter IV includes Good Pharmacovigilance Practice (GPP) and Chapter V discusses the current Indian and global updates and practices of Pharmacovigilance. This book is primarily targeted for the students of B. Pharm., M. Pharm., and MBBS students and can also serve as a ready reference for any healthcare professional. The author has kept the information concise and comprehensive for the topics of relevance and as would be applicable in a real world scenario by any healthcare professional.Key Features: · Included adverse drug reactions of more than 800 drugs. · Provides exhaustive list of Drug-drug interactions. · Provides different case studies of prescription errors.

The book deals with (i) all aspects of the direct and indirect effects of weather and atmospheric elements on production, protection and water needs of crops (ii) influences of micro-climates, morphology, physiology and growth stages of crops in differential responses of crops to weather vagaries and weather-induced setbacks and (iii) agrometeorological (a) irrigation scheduling (b) forecasting of crop yields and pests and diseases (c) determination of incidence of crop drought and (d) advisory services. The effects of climate change on crops and cropping practices on global warming and means to mitigate such effects are detailed. Measures essential for achieving (i) cost-effective agricultural sustainability with environmental conservation in a steadily warming atomsphere and (ii) food-security are set out. The book can serve as a text book in Agricultural Meteorology and will be valuable for agricultural policy planners and extension professionals.

This book has been designed to inculcate basic principles and methods of engineering drawing to the students of Degree and diploma courses offered by various Universities. Systematic pedagogy enables the readers to develop in-depth knowledge of the subject. For comprehensive understanding, the book is presented with the following features.Important Features :·Drawings prepared as per latest BIS standards·Problems solved using first angle projection method·Step-by-Step procedures for solving problems·A large number of worked examples from the question papers of university examinations Introduction of Computer Aided Drafting (CAD) Contents: 1. Introduction 2. Scales 3. Conic Sections 4. Engineering Curves 5.Orthographic Projections 6. Projections of Points 7. Projections of Straight Lines 8. Projections of Planes 9. Projections of Solids 10. Sections of Solids and Intersection of Cylinders 11. Development of Surfaces 12. Isometric Projections 13. Introduction to Computer Aided Drafting

The subject matter has been presented in a graded manner with the above objective in mind. This book is a revised edition of the earlier book, include following features: Some additional information is given on Loop and Nodal Analysis using Kirchoff's Voltage Law and Current Law for understanding of the Circuit Analysis and A.C. Machines clearly. A chapter on Magnetic Circuits and Electromagnetic Induction is added as a pre-requisite to understand Electrical Machines. A chapter on Three Phase Systems is given separately to understand Three Phase Machines. Additional topics like Stepper Motors and Universal Motors have been added and the book has been designed to cater to the needs of students studying Basic Electrical Engineering Course or Electrical Engineering Technology Course in different Universities. For better understanding and grasp of the subject, a set of comprehension Questions and Excercises have been provided at the end of each chapter.

Advances in drug delivery is a very specialized area of pharmaceutics where in the principles and technologies applied in the formulation and development, are emerging and progressing. Advances in Drug Delivery incorporates latest information regarding various subjects of drug delivery. Drug delivery is a broad term encompassing various means of achieving optimum drug reach to the target tissue, cell or the receptor. Several preformulation, formulation, biopharmaceutical, targeting and pharmacokinetic principles are applied in drug delivery. Research and development in drug delivery is increasing at a rapid pace throughout the world. The need for increased efficiency of new therapies and reduction in future public health expenses will definitely bolster this area of research and development. In order to meet this demand, many well known and efficiently applied drugs will be reformulated in new drug delivery systems that can be value-added for optimized therapeutic activity. Further, several new molecules are being generated by medicinal chemists and their formulation is not any more empirical but it is now very systematic. The aim of book is to enlighten pharmaceutical scientists all around the world with latest information on the topics which are involved in cutting edge growth of pharma research and industry.Highlights A chapter on Chirality is included Included a chapter on P-gp and CYP3A limiting oral drug absorption Caters to all those who aim to achieve higher objectives in drug delivery

This book describes the formulation challenges and solutions encountered in the design and development of cost effective drug delivery systems with numerous examples and comparison with the existing delivery system.

In cosmetic industries most of the details are kept as secrets and are not fully disclosed. Herbal and Natural Cosmetics and Cosmeceuticals are not discussed properly and very few literatures are available. The evaluation part of the products are mostly not disclosed. This book covers regulatory aspects of Cosmeceuticals in various countries including India. Regulatory aspects also differ in various countries as far as Cosmeceuticals is interpreted differently. In some countries they are equated as Cosmetics, in others they are considered as OTC drugs/drugs. The author has been associated with teaching and research field of cosmetics for more than 30 years. He acted as consultant to many industries producing cosmetics. This book is useful for students of pharmacy (under graduate and post graduate), teachers and people in cosmetic industry and allied fields.

Advances in drug delivery is a very specialized area of pharmaceutics where in the principles and technologies applied in the formulation and development, are emerging and progressing.

Advances in Pharmaceutical technology is designed to present a comprehensive coverage on the advanced area of Pharmaceutical Technology utilized towards designing of Drug delivery and Drug Targeting systems. It is a compilation of Pharmaceutical Biotechnology, Nanotechnology, Immunotechnology and such other Drug Delivery Technology, utilized for drug delivery and drug targeting through the oral as well as parenteral route. The book covers the basic scientific principles involved in designing approach of drug delivery systems and focuses on current area of biomedical applications as well as highlight on its ongoing research at present scenario, which may encourage the readers to develop their basic knowledge, update about the present area of research output and will create interest towards the research involvement.Features• Covers the basic scientific principles involved in designing approach of drug delivery systems• Focuses on current area of biomedical applications as well as highlight on its ongoing research

Although some practical manuals are available for understanding different aspects of Medicinal Chemistry, none of them covers broadly. This necessitated the authors to compile "Advanced Medicinal Chemistry - A Practical Guide" to suit the requirements of postgraduate (PG) students of pharmaceutical chemistry, pharmaceutical analysis, quality assurance, pharmacognosy, phytochemistry. It is useful to PG students of chemistry, biotechnology and allied fields too. A sincere effort has been made to cover all aspects of Medicinal Chemistry in a comprehensive manner such as: isolation of active ingredients from natural sources including the current extraction techniques (Part A); purification and drying of solvents (Part B); details of synthesis of drugs and drug intermediates like synthetic procedure, reaction mechanism, retrosynthetic analysis, physical properties, uses, along with references (Part C); analytical methods of active pharmaceutical ingredients (APIs) in different formulations (Part D); oil and fat analysis (Part E). Further Part F offers the readers to train themselves in interpreting UV, IR, NMR, Mass spectra while Part G emphasizes on the essentials of bioinformatics and molecular modeling, the backbone for drug design.ContentsPart A: Isolation of natural products of Medicinal interest, Part B: Solvent purification techniques, Part C: Synthesis of drug intermediates and Drug candidates, Part D: Quantitative estimation of Drugs / API's in formulations, Part E: Analysis of oils and fats, Part F: Interpretation of different spectra, Part G: Essentials of bioinformatics and Molecular modeling

Bullseyes and Blunders: Lessons from 100 Cases in Pharmaceutical Marketing is a first-of-its-kind of a book. The book is an invaluable resource for the practitioners as well as the students of pharmaceutical marketing. The case studies presented in the book offer many experiential insights into how some of the world's renowned pharmaceutical marketers built, launched, defended and managed their brands and steered them clear of competition. The Bullseyes in the book present a snapshot of these winning brands. Studying the Blunders or failures or flops too is significant for the practitioners and students of marketing alike. Because these provide the much-needed insights into the essential, Don'ts while building and managing their brands. Bullseyes and Blunders provides a more practical understanding of various topics that are highly relevant for the Pharma brand managers and marketing managers. These are market opportunity analysis, product positioning, product launches, life cycle management, building and defending a disease-franchise among others.Contents: 1. The Pharmaceutical Market2. The Pharmaceutical Product3. Therapeutic Leadership4. Product Launch Strategy5. Life Cycle Management6. Pharmaceutical Marketing Practices: Good and Bad7. Disease Branding8. Blue Ocean Strategy9. The Pricing Strategies10. Pharma and Social Media

Advances in drug delivery is a very specialized area of pharmaceutics where in the principles and technologies applied in the formulation and development, are emerging and progressing. Advances in Drug Delivery incorporates latest information regarding various subjects of drug delivery. Drug delivery is a broad term encompassing various means of achieving optimum drug reach to the target tissue, cell or the receptor. Several preformulation, formulation, biopharmaceutical, targeting and pharmacokinetic principles are applied in drug delivery. Research and development in drug delivery is increasing at a rapid pace throughout the world. The need for increased efficiency of new therapies and reduction in future public health expenses will definitely bolster this area of research and development. In order to meet this demand, many well known and efficiently applied drugs will be reformulated in new drug delivery systems that can be value-added for optimized therapeutic activity. Further, several new molecules are being generated by medicinal chemists and their formulation is not any more empirical but it is now very systematic. The aim of book is to enlighten pharmaceutical scientists all around the world with latest information on the topics which are involved in cutting edge growth of pharma research and industry.Highlights· A chapter on hot melt extrusion is included· Included a chapter on oral disintegrating tablets - a value addition product· Caters to all those who aim to achieve higher objectives in drug delivery

Twenty-five years ago, Pharmaceutical Marketing in India: Concepts, Cases, Strategy was the first-ever sectoral marketing book in the Asia Pacific Region. Today, twenty-five years later, Pharmaceutical Marketing in India for Today and Tomorrow continues to be the most comprehensive sectoral marketing book in pharmaceuticals in the Asia Pacific Region. The new 25th Anniversary Edition of the book is an updated version of the original text with significant new content. The seventy plus cases in the book show how some of the highly successful practitioners of Pharma marketing in India have positioned their products, launched and promoted their brands and defended their therapeutic segments. The experiential insights these cases provide are immensely useful for both the practitioners as well as the students of pharmaceutical marketing in India. What is new in this all-new 25th Anniversary edition? The book presents an introduction to all aspects of changes and initiatives that are happening in the first world markets and whatever baby steps that are being taken by Indian drug majors and their MNC counterparts in India. To name a few - Changing detailing practices such as e-Detailing, iPad detailing or tablet detailing, digital marketing strategies, social media strategies for the pharmaceutical industry, multichannel marketing, closed-loop marketing among others. The new ways of engaging and building meaningful relationships with physicians in today's declining physician access scenario are medical sales liaisons (MSL), key opinion leader (KOL) management and key account management (KAM). This latest edition includes these. The primary purpose of this edition is to make it not only relevant for today but also for tomorrow. In other words, to make it as future-proof as is possible.

Salient features: · Covers the whole range of syllabus of all categories of pilot courses prescribed by DGCA, particularly CPL, ATPL, the ultimate courses. · As per the examination system of DGCA, multiple Choice (objective) questions with answers (about 1300) have been provided at the end of each chapter. · Also provided a miscellaneous Question Bank at the end of the book. · World Area Forecasts such as grid point data in digital and numerical form, prognostic charts of significant weather, SIGMET information, VOLMET Broad Cast are described sufficiently. · Meteorological observations consists of units of measurement, observatory set up, automatic weather observing system are covered. · Brief description of weather satellites, IMD Meteorological Data Processing system are given. · Aviation weather reports and Forecasts codes have been given which were evolved by WMO in consultation with ICAO. Great care has been taken to explain each term of the code - METAR, SPECI, CODAR, WINTEM Reports and TAF, ARFOR, ROFOR forecasts