Books published by John Wiley & Sons Inc

Expert guidance on using Visual Studio Code for editing and debugging your web development projectsVisual Studio Code, a free, open source, cross-compatible source code editor, is one of the most popular choices for web developers. It is fast, lightweight, customizable, and contains built-in support for JavaScript, Typescript, and Node.js extensions for other languages, including C++, Python, and PHP. Features such as debugging capability, embedded Git control, syntax highlighting, code snippets, and IntelliSense intelligent code completion support--several of which set it apart from the competition--help make Visual Studio Code an impressive, out-of-the-box solution.Visual Studio Code: End-to-End Editing and Debugging Tools for Web Developers helps readers to become familiar with and productive in Visual Studio Code. This up-to-date guide covers all of the essential components of the software, including the editing features of the workspace, advanced functionality such as code refactoring and key binding, and integration with Grunt, Gulp, NPM, and other external tools. New users, experienced developers, and those considering moving from another developer tool will benefit from this book's detailed, yet easy-to-follow information on Visual Studio Code. This book:* Teaches readers how to use Visual Studio Code to do full-stack development* Explains the steps to install Visual Studio Code on Windows, Mac and Linux platforms* Provides a foundation for non-users considering moving to Visual Studio Code* Helps current users expand their knowledge of the tool and its available extensions* Describes how to open a .NET Core project and get end-to-end execution and debugging functionalityVisual Studio Code: End-to-End Editing and Debugging Tools for Web Developers is an invaluable guide for both professional and hobbyist web developers seeking immediately-useful information on Visual Studio Code.

An essential resource to fuel your life with the power of positivityThe more positivity we develop on the inside, the stronger and more resilient we become in facing negativity and challenges on the outside. Positivity is a muscle, and we can develop it!Stay Positive is more than a quote book. It's a resource you can turn to each day for encouragement to help you take on your daily challenges, pursue your goals and dreams, and create positive momentum in your life. With hundreds of inspirational quotes and encouraging messages, Stay Positive helps you fuel yourself and others with the positivity you need to succeed.The people who make a real difference in the world are those who focus on positive possibilities. If you're a dreamer, a doer, and a leader ready to change the world, Stay Positive will help you stay inspired and equip you to inspire others along the way.Keep this little book by your side, read from it each day, and feed your mind, body, and soul with the power of positivity!

Everything you need to bring home a new puppyAcross America and beyond, tails are wagging with anticipation. Why? Because puppies and the people who love them are eager for the update of Puppies for Dummies. Originally released and welcomed as a positive, loving alternative to the alpha dog philosophy of a popular celebrity trainer, Puppies for Dummies is now updated and more relevant than ever.This new edition covers the latest puppy training gadgets, tricks, and tips and offers expanded coverage on the latest training techniques, including new studies on positive reinforcement methods. This edition continues to provide readers with the trusted and proven advice that has made previous editions a success.* Integrate a puppy in your life* Explore the latest science of dogs* Train a happy, healthy pup* Raise and nurture a loving dogRather than saying: "Uh oh, now what?!" new pet owners can be equipped with the best advice.

A practical handbook to cybersecurity for both tech and non-tech professionalsAs reports of major data breaches fill the headlines, it has become impossible for any business, large or small, to ignore the importance of cybersecurity. Most books on the subject, however, are either too specialized for the non-technical professional or too general for positions in the IT trenches. Thanks to author Nadean Tanner's wide array of experience from teaching at a University to working for the Department of Defense, the Cybersecurity Blue Team Toolkit strikes the perfect balance of substantive and accessible, making it equally useful to those in IT or management positions across a variety of industries. This handy guide takes a simple and strategic look at best practices and tools available to both cybersecurity management and hands-on professionals, whether they be new to the field or looking to expand their expertise.Tanner gives comprehensive coverage to such crucial topics as security assessment and configuration, strategies for protection and defense, offensive measures, and remediation while aligning the concept with the right tool using the CIS Controls version 7 as a guide. Readers will learn why and how to use fundamental open source and free tools such as ping, tracert, PuTTY, pathping, sysinternals, NMAP, OpenVAS, Nexpose Community, OSSEC, Hamachi, InSSIDer, Nexpose Community, Wireshark, Solarwinds Kiwi Syslog Server, Metasploit, Burp, Clonezilla and many more.Up-to-date and practical cybersecurity instruction, applicable to both management and technical positions* Straightforward explanations of the theory behind cybersecurity best practices* Designed to be an easily navigated tool for daily use* Includes training appendix on Linux, how to build a virtual lab and glossary of key termsThe Cybersecurity Blue Team Toolkit is an excellent resource for anyone working in digital policy as well as IT security professionals, technical analysts, program managers, and Chief Information and Technology Officers. This is one handbook that won't gather dust on the shelf, but remain a valuable reference at any career level, from student to executive.

Take a deep dive into deep learningDeep learning provides the means for discerning patterns in the data that drive online business and social media outlets. Deep Learning for Dummies gives you the information you need to take the mystery out of the topic--and all of the underlying technologies associated with it.In no time, you'll make sense of those increasingly confusing algorithms, and find a simple and safe environment to experiment with deep learning. The book develops a sense of precisely what deep learning can do at a high level and then provides examples of the major deep learning application types.* Includes sample code* Provides real-world examples within the approachable text* Offers hands-on activities to make learning easier* Shows you how to use Deep Learning more effectively with the right toolsThis book is perfect for those who want to better understand the basis of the underlying technologies that we use each and every day.

The authoritative guide to the effective design and production of reliable technology products, revised and updatedWhile most manufacturers have mastered the process of producing quality products, product reliability, software quality and software security has lagged behind. The revised second edition of Improving Product Reliability and Software Quality offers a comprehensive and detailed guide to implementing a hardware reliability and software quality process for technology products. The authors - noted experts in the field - provide useful tools, forms and spreadsheets for executing an effective product reliability and software quality development process and explore proven software quality and product reliability concepts.The authors discuss why so many companies fail after attempting to implement or improve their product reliability and software quality program. They outline the critical steps for implementing a successful program. Success hinges on establishing a reliability lab, hiring the right people and implementing a reliability and software quality process that does the right things well and works well together. Designed to be accessible, the book contains a decision matrix for small, medium and large companies. Throughout the book, the authors describe the hardware reliability and software quality process as well as the tools and techniques needed for putting it in place. The concepts, ideas and material presented are appropriate for any organization. This updated second edition:* Contains new chapters on Software tools, Software quality process and software security.* Expands the FMEA section to include software fault trees and software FMEAs.* Includes two new reliability tools to accelerate design maturity and reduce the risk of premature wearout.* Contains new material on preventative maintenance, predictive maintenance and Prognostics and Health Management (PHM) to better manage repair cost and unscheduled downtime.* Presents updated information on reliability modeling and hiring reliability and software engineers.* Includes a comprehensive review of the reliability process from a multi-disciplinary viewpoint including new material on uprating and counterfeit components.* Discusses aspects of competition, key quality and reliability concepts and presents the tools for implementation.Written for engineers, managers and consultants lacking a background in product reliability and software quality theory and statistics, the updated second edition of Improving Product Reliability and Software Quality explores all phases of the product life cycle.

Boost your chances of scoring higher at Algebra IIAlgebra II introduces students to complex algebra concepts in preparation for trigonometry and calculus. In this new edition of Algebra II Workbook For Dummies, high school and college students will work through the types of Algebra II problems they'll see in class, including systems of equations, matrices, graphs, and conic sections. Plus, the book now comes with free 1-year access to chapter quizzes online!A recent report by ACT shows that over a quarter of ACT-tested 2012 high school graduates did not meet any of the four college readiness benchmarks in mathematics, English, reading, and science. Algebra II Workbook For Dummies presents tricky topics in plain English and short lessons, with examples and practice at every step to help students master the essentials, setting them up for success with each new lesson.* Tracks to a typical Algebra II class* Can be used as a supplement to classroom learning or for test prep* Includes plenty of practice and examples throughout* Comes with free access to chapter quizzes onlineGet ready to take the intimidation out of Algebra II!

Enjoy the top social media sites with ease and securityDone correctly, social media is a way to connect friends, family, and the world while still maintaining security and privacy. Facebook, Twitter, & Instagram For Seniors For Dummies, 3rd Edition offers advice on how to enjoy the three most popular social media options while avoiding worry about who sees what you share.Written by social media expert Marsha Collier, this book walks you through establishing accounts, making connections, and sharing content including photos and video. You learn the settings to adjust on each platform to maintain privacy and filter out the content you don't want. This book also explains the subtle art of avoiding or blocking people on social platforms without jeopardizing your real-world relationships!* Take control of what you share* Connect with others* Take and share your best pictures* Use social media as a news sourceSocial media sites are great fun once you learn how to cut through the clutter--and this book shows you how!

Transform Your Organization by Scaling LeadershipHow do senior leaders, in their own words, describe the most effective leaders--the ones that get results, grow the business, enhance the culture and leave in their wake a trail of other really effective leaders? Conversely, how do senior leaders describe the kind of leader that undercuts the organization's capacity and capability to create its future? This book, based on groundbreaking research, shows how senior leaders describe and develop leadership that works, that does not, that scales, and that limits scale.Is your leadership built for scale as you advance in today's volatile, uncertain, dynamic, and disruptive business environment? This context puts a premium on a very particular kind of leadership--High-Creative leadership capable of rapidly growing the organization while simultaneously transforming it into more agile, innovative, adaptive and engaging workplace. The research presented in this book suggests that senior leaders can describe the High-Creative leadership with surprising clarity. They also describe with equal precision the High-Reactive leadership that cancels itself out and seriously limits scale. Which type of leader are you?You scale your leadership by increasing the multiple on your leadership in three ways. First, by developing the strengths that differentiate the most effective leaders from the strengths deployed by the most Reactive and ineffective leaders. And second, by increasing your leadership ratio--the ratio of most the effective strengths to the most damaging liabilities. Third, by developing High-Creative leaders all around you.Scaling Leadership provides a proven framework for magnifying agile and scalable leadership in your organization. Scalable leadership drives forward-momentum by multiplying high-achieving leaders at scale so that growth, productivity and innovation increase exponentially. Creative leaders multiply their strengths beyond technical competence by leading in deep relationship, with radical humanity, passion and integrity.Drawing upon decades of solid research and experience enhancing individual capability and collective leadership effectiveness with Fortune 500 companies and government agencies, the authors provide an innovative and efficient framework to help you:* Take stock of your own personal balance of leadership strengths and weaknesses* Scale your leadership in deep relationship and high integrity* Proliferate high-achievers throughout your organization's leadership system* Identify ineffective leadership and course-correct quickly* Transform your organization by transforming leadershipScaling Leadership is an invaluable tool for executives, managers, and leaders in business, academia, nonprofit organizations, and more. This innovative resource provides effective techniques, real-world examples, and expert guidance for organizations seeking to improve performance, align and execute strategies, and transform their business with scalable leadership capability.

Photovoltaic Design and Installation For Dummies (9781119544357) was previously published as Photovoltaic Design and Installation For Dummies (9780470598931). While this version features a new Dummies cover and design, the content is the same as the prior release and should not be considered a new or updated product.The fun and easy way to get a grip on photovoltaic design and installationDesigning and installing solar panel systems is a trend that continues to grow. With 'green collar' jobs on the rise and homeowners looking for earth-friendly ways to stretch their dollars and lesson their carbon imprint, understanding photovoltaic design and installation is on the rise.Photovoltaic Design & Installation For Dummies gives you a comprehensive overview of the history, physics, design, installation, and operation of home-scale solar-panel systems. You'll also get an introduction to the foundational mathematic and electrical concepts you need to understand and work with photovoltaic systems.* Covers all aspects of home-scale solar-power systems* Viable resource for professionals, students, and technical laymen* Can be used to study for the NABCEP examWhether you're a building professional looking to expand your business and skills to meet the growing demand for solar power installation or are seeking a career in this rapidly expanding field, Photovoltaic Design & Installation For Dummies has you covered!

The essential roadmaps for enterprise cloud adoption As cloud technologies continue to challenge the fundamental understanding of how businesses work, smart companies are moving quickly to adapt to a changing set of rules.

Master your virtual environment with the ultimate vSphere guide Mastering VMware vSphere 6. 7 is the fully updated edition of the bestselling guide to VMware's virtualization solution. With comprehensive coverage of this industry-leading toolset, this book acts as an informative guide and valuable reference.

Digital is far-reaching and ubiquitous - everything you know is about to change.We are living in the fourth age of humanity. First, we became human. Then we became civilized. The third age saw the creation of commerce. Now, we are becoming digital. Technology has changed the way we communicate, trade, and transact, with repercussions extending far beyond our personal spheres.Digital Human is a visionary roadmap for the future, a timely guide on how to navigate the world of finance as we create the next generation of humanity. It explores the digital evolution's impact and offers clear insights on thriving in this new era. Human and business relationships are evolving, and existing businesses must undergo substantial transformative changes to compete with the smaller, "lighter," and more agile companies that are able to quickly maneuver to match shifting consumer demands. A lack of online presence has become unthinkable, as consumer preferences continue to trend heavily toward online business and transactions--is your company equipped to thrive in this new era?While there is no definitive guide to this new reality, this insightful resource provides the starting point and roadmap to digital success in the financial services arena, covering aspects such as:* Digital is not merely a "bolting on" of technology to produce results faster and cheaper, but a complete rethinking of common business practices and notions of efficiency and customer engagement* Rethinking business starts with the customer - new business models are constructed entirely around this single, guiding principle* A digital business model is all about connectivity, with front-office apps tied in to both back-office analytics and marketplaces with many players and segments* Businesses must open their operations to this marketplace of players through APIs, necessitating a conversion of many core systems* Central business and technology systems must change to adapt to new market entrants and new technologies that range from AI for back-office analytics to Distributed Ledger Technology (DLT) for global operationsLeaders must rethink their businesses to be fit for the future digital age, and this comprehensive resource shines a spotlight on the key elements to this transformation.

A comprehensive look at the enormous growth and evolution of distressed debt markets, corporate bankruptcy, and credit risk modelsThis Fourth Edition of the most authoritative finance book on the topic updates and expands its discussion of financial distress and bankruptcy, as well as the related topics dealing with leveraged finance, high-yield, and distressed debt markets. It offers state-of-the-art analysis and research on U.S. and international restructurings, applications of distress prediction models in financial and managerial markets, bankruptcy costs, restructuring outcomes, and more.

PROVIDES A MODERN APPROACH TO LEAST SQUARES ESTIMATION AND DATA ANALYSIS FOR UNDERGRADUATE LAND SURVEYING AND GEOMATICS PROGRAMS Rich in theory and concepts, this comprehensive book on least square estimation and data analysis provides examples that are designed to help students extend their knowledge to solving more practical problems. The sample problems are accompanied by suggested solutions, and are challenging, yet easy enough to manually work through using simple computing devices, and chapter objectives provide an overview of the material contained in each section. Understanding Least Squares Estimation and Geomatics Data Analysis begins with an explanation of survey observables, observations, and their stochastic properties. It reviews matrix structure and construction and explains the needs for adjustment. Next, it discusses analysis and error propagation of survey observations, including the application of heuristic rule for covariance propagation. Then, the important elements of statistical distributions commonly used in geomatics are discussed. Main topics of the book include: concepts of datum definitions; the formulation and linearization of parametric, conditional and general model equations involving typical geomatics observables; geomatics problems; least squares adjustments of parametric, conditional and general models; confidence region estimation; problems of network design and pre-analysis; three-dimensional geodetic network adjustment; nuisance parameter elimination and the sequential least squares adjustment; post-adjustment data analysis and reliability; the problems of datum; mathematical filtering and prediction; an introduction to least squares collocation and the kriging methods; and more. Contains ample concepts/theory and content, as well as practical and workable examples Based on the author's manual, which he developed as a complete and comprehensive book for his Adjustment of Surveying Measurements and Special Topics in Adjustments courses Provides geomatics undergraduates and geomatics professionals with required foundational knowledge An excellent companion to Precision Surveying: The Principles and Geomatics Practice Understanding Least Squares Estimation and Geomatics Data Analysis is recommended for undergraduates studying geomatics, and will benefit many readers from a variety of geomatics backgrounds, including practicing surveyors/engineers who are interested in least squares estimation and data analysis, geomatics researchers, and software developers for geomatics.

Just 77 days to a happier, more prosperous life!From Here to Financial Happiness is the day-by-day guide for anyone dreaming of a better life. Whether you're dealing with debt, uncertain about retirement or simply want to get a grip on your finances, this book can put you on the road to happiness with a simple 11-week journey. Just 5-10 minutes a day to think about money, your habits, your goals, and your dreams. What steps can you take today to get your finances on track? What bad habits, bad investments, and misconceptions should you let go of? This book is packed with 77 days' worth of real, actionable guidance for getting your money right--for good. It's not an investment scheme, not extreme couponing, not something else to add to your daily to-do list. Instead, it's about changing you--and the way you handle and think about money--so you can start building the life of your dreams.The next 11 weeks will be a revelation: Some days you'll learn about finance, other days you'll learn about yourself. Many days, you will be given a concrete list of things to do--right at that moment--to start steering your financial situation onto the right path.* Learn how to stack the financial odds in your favor* Amass savings for retirement, the children's college or that next financial emergency* Change your perspective on money and its role in your life* Get your financial house in order--and keep it that wayA better life is possible. You do have the power to change things for the better. From Here to Financial Happiness is your personal roadmap to financial freedom.

Every human is born with multifarious potential. Why, then, do parents, schools and employers insist that we restrict our many talents and interests; that we 'specialise' in just one?We've been sold a myth, that to 'specialise' is the only way to pursue truth, identity, or even a livelihood. Yet specialisation is nothing but an outdated system that fosters ignorance, exploitation and disillusionment and thwarts creativity, opportunity and progress.Following a series of exchanges with the world's greatest historians, futurists, philosophers and scientists, Waqas Ahmed has weaved together a narrative of history and a vision for the future that seeks to disrupt this prevailing system of unwarranted 'hyper-specialisation.'In The Polymath, Waqas shows us that there is another way of thinking and being. Through an approach that is both philosophical and practical, he sets out a cognitive journey towards reclaiming your innate polymathic state. Going further, he proposes nothing less than a cultural revolution in our education and professional structures, whereby everyone is encouraged to express themselves in multiple ways and fulfil their many-sided potential.Not only does this enhance individual fulfilment, but in doing so, facilitates a conscious and creative society that is both highly motivated and well equipped to address the complexity of 21st century challenges.

Maximize performance with better dataDeveloping a successful workforce requires more than a gut check. Data can help guide your decisions on everything from where to seat a team to optimizing production processes to engaging with your employees in ways that ring true to them.People analytics is the study of your number one business asset--your people--and this book shows you how to collect data, analyze that data, and then apply your findings to create a happier and more engaged workforce.* Start a people analytics project* Work with qualitative data* Collect data via communications* Find the right tools and approach for analyzing dataIf your organization is ready to better understand why high performers leave, why one department has more personnel issues than another, and why employees violate, People Analytics For Dummies makes it easier.

Create in 3D with Tinkercad!If you can dream it, you can create it--using Tinkercad. This free tool gives everyone the power to create 3D models, regardless of your level of experience. With the help of Tinkercad For Dummies, you'll have the knowledge you need to plan your designs, the know-how to utilize the platform's drag-and-drop tools to create your design, and the information you need to print or export your designs to use them elsewhere.Tinkercad is for everyone! It's simple enough to be used by kids and students, but robust enough that an adult could use it to create a complex product prototype. With more than 4 million designs posted in the Tinkercad community, the platform is also popular with teachers around the world. Why not join in on the fun?* Create your Tinkercad account and join the community* Use the drag-and-drop tools to build 3D images* Export your designs to have them 3D printed* Learn the principles of great 3D designTinkercad is truly fun for all ages, and this hands-on guide makes it faster and easier to start using it right away!

A newly updated and comprehensive guide to all aspects of visual designFrom doing a quick sketch to producing a fully rendered model, the ability to create visual representations of designs is a critical skill for every designer. Interior Design Visual Presentation, Fifth Edition offers thorough coverage of interior design communication used throughout the design process, complete with a broad range of real-world examples.This fully updated handbook presents a full range of styles and techniques used for interior design visual communication, from hand drawing to 3D computer modeling. Its accessible, how-to approach guides you through a variety of methods for executing creative and successful design graphics, models, and presentations. Recognizing the ongoing proliferation of digital tools for visual representation, this edition provides the latest information on software used in presentation such as Photoshop, and SketchUp, and covers the integration of Revit, and AutoCAD generated content into design presentations.* Covers all aspects of visual design and presentation for interior designers* Includes color illustrations that feature a wide range of project types including residential, healthcare and public projects, designed to highlight step-by-step instructions* Provides a discussion of incorporation of 3D digital models into presentations including use in virtual reality, and expanded information on scale models including a discussion of 3D printing* Includes a companion website for instructors, featuring PowerPoint lecture slides and an instructor's manualFrom traditional to cutting-edge techniques, Interior Design Visual Presentation, Fifth Edition gives students and professionals alike the tools to give life to their design vision.

PRAISE FOR THE STORYTELLING EDGE > --JAY BAER, founder of Convince & Convert and author of Hug Your Haters > --BRIAN SOLIS, experience architect, digital anthropologist, best-selling author > --ANN HYNEK, VP of Global Content Marketing at Morgan Stanley Content strategists Joe Lazauskas and Shane Snow offer an insider's guide to transforming your business--and all the relationships that matter to it--through the art and science of telling great stories. Smart businesses know that they need to use stories to connect to the people they care about. But few know how to do it well. In The Storytelling Edge, the content strategy minds behind Contently, the world renowned content marketing technology company, reveal their secrets that have helped award-winning brands to build relationships with millions of advocates and customers. Join as they dive into the neuroscience of storytelling, the elements of powerful stories, and methodologies to grow businesses through engaging and accountable content. With The Storytelling Edge, you will discover how leaders and workers can craft the powerful stories that not only build brands and engage customers, but also build relationships and make people care--in work and in life.

Practice your way to a high score in your anatomy & physiology classThe human body has 11 major anatomical systems, 206 bones, and dozens of organs, tissues, and fluids--that's a lot to learn if you want to ace your anatomy & physiology class! Luckily, you can master them all with this hands-on book + online experience. Memorization is the key to succeeding in A&P, and Anatomy & Physiology Workbook For Dummies gives you all the practice you need to score high.Inside and online, you'll find exactly what you need to help you understand, memorize, and retain every bit of the human body. Jam packed with memorization tricks, test-prep tips, and hundreds of practice exercises, it's the ideal resource to help you make anatomy and physiology your minion!* Take an online review quiz for every chapter* Use the workbook as a supplement to classroom learning* Be prepared for whatever comes your way on test day* Gain confidence with practical study tipsIf you're gearing up for a career in the medical field and need to take this often-tough class to fulfill your academic requirements as a high school or college student, this workbook gives you the edge you need to pass with flying colors.

An enlightening story. . . Scott Billings has a pretty good life, or so it appears. But something is missing for him.

Explore the engine that drives the internetIt takes a powerful suite of technologies to drive the most-visited websites in the world. PHP, mySQL, JavaScript, and other web-building languages serve as the foundation for application development and programming projects at all levels of the web.Dig into this all-in-one book to get a grasp on these in-demand skills, and figure out how to apply them to become a professional web builder. You'll get valuable information from seven handy books covering the pieces of web programming, HTML5 & CSS3, JavaScript, PHP, MySQL, creating object-oriented programs, and using PHP frameworks.* Helps you grasp the technologies that power web applications* Covers PHP version 7.2* Includes coverage of the latest updates in web development* Perfect for developers to use to solve problemsThis book is ideal for the inexperienced programmer interested in adding these skills to their toolbox. New coders who've made it through an online course or boot camp will also find great value in how this book builds on what you already know.

The Persuasion CodeCapture, convince, and close--scientificallyMost of your attempts to persuade are doomed to fail because the brains of your audience automatically reject messages that disrupt their attention. This book makes the complex science of persuasion simple. Learn to develop better marketing and sales messages based on a scientific model; NeuroMap(TM). Regardless of your level of expertise in marketing, neuromarketing, neuroscience or psychology: The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime will make your personal and business lives more successful by unveiling a credible and practical approach towards creating a breakthrough persuasion strategy.This book will satisfy your interest in neuromarketing, scientific persuasion, sales, advertising effectiveness, website conversion, marketing strategy and sales presentations. It'll teach you the value of the award-winning persuasion model NeuroMap(TM) : the only model based on the science of how your customers use their brain to make any decision including a buying decision. You will appreciate why this scientific approach has helped hundreds of companies and thousands of executives achieve remarkable results.* Written by the founders of SalesBrain who pioneered the field of neuromarketing* SalesBrain has trained more than 100,000 executives worldwide including over 15,000 CEO* Includes guidance for creating your own neuromarketing plan* Advance your business or career by creating persuasive messages based on the working principle of the brain.

Incropera's Fundamentals of Heat and Mass Transfer has been the gold standard of heat transfer pedagogy for many decades, with a commitment to continuous improvement by four authors' with more than 150 years of combined experience in heat transfer education, research and practice. Applying the rigorous and systematic problem-solving methodology that this text pioneered an abundance of examples and problems reveal the richness and beauty of the discipline. This edition makes heat and mass transfer more approachable by giving additional emphasis to fundamental concepts, while highlighting the relevance of two of today's most critical issues: energy and the environment.

Reinvent best practices that have become bad habitsWithout meaning to, and often with the best of intentions, most organizations continually waste precious time and money on processes and activities that don't create value and no longer make sense in today's business environment. Until now, the relatively slow speed of marketplace evolution has allowed wasteful habits to continue without consequence. This reality is ending.Detonate explains how organizations built up bad habits, identifies which ones masquerade as "best practices," and suggests alternatives that can contribute to winning in the marketplace. With a focus on optimism and empowerment, it focuses on an approach and mindset which are critical to successfully compete in an era characterized by profound technological advances and uncertainty.* Core themes challenge how you think about and approach problems* Case studies illustrate the challenges you face and how to overcome them* Recommendations are pragmatic and steer clear of suggesting a brand-new, complicated wiring diagram* Actionable advice provides the first steps down an evolutionary pathIf you want to compete differently in today's marketplace and to challenge the things your company does which you have a nagging feeling are actually just a waste of time - and maybe value-destroying - Detonate gives you what you need to ignite change.

A photography class--in a book!Your Canon EOS Rebel T7/1400D provides enough camera power to take the pro-style shots you've dreamed of shooting--and this book shows you how. Canon EOS Rebel T7/1400D For Dummies bridges the gap between taking quick shots in auto mode and taking charge of the settings that offer full control of your pictures' focus, color, and light balance.Take a peek inside to discover all the expert tips and tricks to take brag-worthy portraits, action shots, and close-ups--in a flash. No matter your subject, you'll get all the know-how and instruction you need to get the picture-perfect shot every time.* Get started with automatic and creative modes* Take full control of exposure to achieve better results* Understand the settings that control light and color* Follow steps on properly using flashEven if you've never picked up a DSLR camera, this friendly guide makes it fast and easy to unlock all your powerful Canon has to offer!