Books published by Kogan Page Ltd

Take your career to the next professional level and give yourself that competitive edge by learning the essentials of coding with this friendly and easy-to-understand guide.

Understand the basics of data - how to collect, analyse, present and apply it - and give your career a valuable, cutting-edge boost with this engaging and easy-to-read beginner's guide.

Get that competitive edge in your career with essential social media and web content skills.

Learn about macrologistics, a global and strategic view of logistics involving infrastructure, freight, business processes and cost optimization.

Guides readers through the maze of financial terms and accounting concepts, providing in depth coverage of annual accounts, management accounting and financial management.

Face change with confidence and learn how to turn even the toughest challenge to your advantage.

Learn effective strategies to protect your brand through preparation, control and long-term recovery from any kind of crisis - internal, external, political or natural disaster.

Learn from research into smart, integrated and sustainable logistics practices, with a focus on market requirements and cutting edge applications from innovators in the logistics industry.

Embed a personalized approach to HR to improve employee engagement, motivation, productivity and performance with this practical guide.

Create better ads, marketing communication, branding, websites, packaging and social media content, by understanding what semiotics is and how it can be used to drive growth and profits.

Understand the do's and don'ts, and dismiss the fallacies of using social media for business in this well researched and practical guide.

Assess your organization's level of resilience and develop new methods to improve with this practical guide.

Introduces the theory behind strategic value chain management and examines its impact on an organisation's performance with examples of its implementation in practice.

Get a clear introduction to the emerging field of supply chain finance, and learn how to approach the key issues by drawing on both theory and practice.

Find out from one of the most successful business women of their generation on how to deal with imposter syndrome, feel truly prepared in the workplace alongside building your own personal brand.

Understand why innovation in organizations shouldn't be left to chance and develop those key skills that will allow you to build an innovative company, increase the quantity and quality of ideas, lead effectively and accelerate success.

Learn how to develop a clear and calm way to be more creative, gain greater focus and reclaim productivity.

Apply marketing and business development strategies within the charity and non-profit sector, to drive growth of earned income and increase commercial and social impact.

Examines the innovative and original applications of the values of the Toyota Way and the systems of management of the Toyota Production System and lean leadership.

Utilize organizational data and analytics to make better decisions about managing the learning and development of your workforce.

Unlock the potential of your brain with the latest neuroscience insights to succeed as a leader in complex business environments.

Presents the critical elements of technology procurement, explaining the vital links between technology, finance,strategic sourcing and programme management.

Learn how to complete a major business model transformation with a cutting-edge framework developed with leaders who successfully guided their business through a transformation journey.

Examines the international waste trade across borders and presents tangible solutions and coping strategies.

Engage audiences, grow trust and convert more customers as a B2B marketer or organization, by developing compelling and authentic content through your own platforms and channels.

Understand how the house and home is changing in the digital hyper-personalized, IoT age, driven by 5G networks, edge computing and AI and learn what products and services are needed to meet the needs of customers.

Examine the many and varied forms of marketing with this fully-updated edition, guiding students and practitioners through each modern marketing communications tool.

Learn how to take control of the future, lead innovation and create success.

Be happy and rested, fulfilled and successful, and stop work from taking over your life with this practical and handy guide to creating a work-life balance that works for you.