Books published by Pearson Education Limited

6 practical steps to persuade anyone Discover a more ethical style of persuasion so you can achieve your persuasion goals but also build better relationships Learn insights from psychology, neuroscience and business research Enjoy the 30 stories and case studies from leaders and experts from all walks of life

The Law Express series is designed to help you revise effectively. This book is your guide to understanding essential concepts, remembering and applying key legislation and making your answers stand out!

Tried and tested by undergraduate law students across the UK. 94% of students polled agree that Law Express helps them to revise effectively and take exams with confidence. 88% agree that Law Express helps them to understand key concepts quickly. Make your answer stand out with Law Express, the UKs bestselling law revision series. Review the key cases, statutes and legal terms you need to know for your exam. Improve your exam performance with helpful advice on effective revision. Maximise your marks with tips for advanced thinking and further debate. Avoid losing marks by understanding common pitfalls. Practise answering sample questions and find guidance for structuring strong answers. Hone your exam technique further with additional study materials on the companion website.

Tried and tested by undergraduate law students across the UK. 94% of students polled agree that Law Express helps them to revise effectively and take exams with confidence. Make your answer stand out with Law Express, the UKs bestselling law revision series. Review the key cases, statutes and legal terms you need to know for your exam. Improve your exam performance with helpful advice on effective revision. Maximise your marks with tips for advanced thinking and further debate. Avoid losing marks by understanding common pitfalls. Practise answering sample questions and find guidance for structuring strong answers. Hone your exam technique further with additional study materials on the companion website.

For courses in Business Statistics Business Statistics, Third Edition, by Sharpe, De Veaux, and Velleman, narrows the gap between theory and practicerelevant statistical methods empower business students to make effective, data-informed decisions. With their unique blend of teaching, consulting, and entrepreneurial experiences, this dynamic author team brings a modern edge to teaching statistics to business students. Focusing on statistics in the context of real business issues, with an emphasis on analysis and understanding over computation, the text helps students be analytical, prepares them to make better business decisions, and shows them how to effectively communicate results. This program provides a better teaching and learning experiencefor you and your students. Heres how: Grounded in modern business, this text provides a real-world context for statistical concepts, preparing students to be successful in the business world. Practice and support: Study tools throughout the text prepare students to analyze and interpret data. Integrated technology: Optional coverage helps students use real statistics software NEW! Improved organization and a streamlined design make the text more accessible than ever.Please note that the product you are purchasing does not include MyStatLab. MyStatLab Join over 11 million students benefiting from Pearson MyLabs.This title can be supported by MyStatLab, an online homework and tutorial system designed to test and build your understanding. Would you like to use the power of MyStatLab to accelerate your learning? You need both an access card and a course ID to access MyStatLab. These are the steps you need to take:1. Make sure that your lecturer is already using the system Ask your lecturer before purchasing a MyLab product as you will need a course ID from them before you can gain access to the system.2. Check whether an access card has been included with the book at a reduced cost If it has, it will be on the inside back cover of the book.3. If you have a course ID but no access code, you can benefit from MyStatLab at a reduced price by purchasing a pack containing a copy of the book and an access code for MyStatLab (ISBN:9781292070728)4. If your lecturer is using the MyLab and you would like to purchase the product...Go to www.mystatlab.com to buy access to this interactive study programme. For educator access, contact your Pearson representative. To find out who your Pearson representative is, visit www.pearsoned.co.uk/replocator

Richard De Veaux, Paul Velleman, and David Bock wrote Stats: Data and Models with the goal that students and instructors have as much fun reading it as they did writing it. Maintaining a conversational, humorous, and informal writing style, this new edition engages students from the first page. The authors focus on statistical thinking throughout the text and rely on technology for calculations. As a result, students can focus on developing their conceptual understanding. Innovative Think/Show/Tell examples give students a problem-solving framework and, more importantly, a way to think through any statistics problem and present their results. The Fourth Edition is updated with instructor podcasts, video lectures, and new examples to keep material fresh, current, and relevant to todays students. MyStatLab not included. Students, if MyStatLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyStatLab should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information.MyStatLab is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.

Intended for non-majors or mixed biology courses. Soar to New Heights with Campbell Biology: Concepts & Connections! Campbell Biology: Concepts & Connections continues to introduce pedagogical innovations, which motivate students not only to learn, but also engage with biology. The Eighth Edition of this market-leading book builds on its hallmarks of accuracy, currency, and a dedication to revolutionizing teaching and learning solutions. This thorough revision focuses on providing instructors with the resources needed to invigorate the course and gives students the tools they need to succeed. This edition includes many new key figures to help students better visualize tough topics, while an increased emphasis on scientific thinking equips students to leave the course thinking like scientists. This program presents a teaching and learning experiencefor you and your students. Engage in biology and make important connections between concepts and unifying themes: Immerse students in the world of biology, so they understand the connections across biological concepts. Focus on scientific thinking: Encourage students to think like scientists and develop scientific reasoning and literacy skills with new Scientific Thinking Modules and more. Maximize learning and success: Give students the tools they need to become skilled at learning and understanding course material.

An introduction to microbiology for biology and microbiology majors. Helping Todays Students Learn MicrobiologyThe authoritative #1 textbook for introductory majors microbiology, Brock Biology of Microorganisms continues to set the standard for impeccable scholarship, accuracy, and outstanding illustrations and photos. This book for biology, microbiology, and other science majors balances cutting edge research with the concepts essential for understanding the field of microbiology, including strong coverage of ecology, evolution, and metabolism. The Fourteenth Edition seamlessly integrates the most current science, paying particular attention to molecular biology and how the genomic revolution has changed and is changing the field. This edition offers a streamlined, modern organization with a consistent level of detail and updated, visually compelling art program. Brock Biology of Microorganisms includes MasteringMicrobiology, an online homework, tutorial, and assessment product designed to improve results by helping students quickly master concepts both in and outside the classroom.The Fourteenth Edition and MasteringMicrobiology will provide a better teaching and learning experiencefor you and your students. Brock Biology of Microorganisms Plus MasteringMicrobiology is designed to: Personalize learning: MasteringMicrobiology coaches students through the toughest microbiology topics. Engaging tools help students visualize, practice, and understand crucial content. Focus on todays learners: Research-based activities, case studies, and engaging activities improve students ability to solve problems and make connections between concepts. Teach tough topics with superior art and animations: Outstanding animations, illustrations, and micrographs enable students to understand difficult microbiology concepts and processes. Note: You are purchasing a standalone product; MasteringMicrobiology does not come packaged with this content. MasteringMicrobiology is not a self-paced technology and should only be purchased when required by an instructor.

Engage, support and develop confident historians This Student Book covers the key knowledge for Pearson Edexcel GCSE (9-1) History Option 13 Migrants in Britain, c800-present and Notting Hill c.1948-1970. Written by an experienced author team (Rosemary Rees, Tony Warner, Joshua Garry and series editor Angela Leonard), with a wealth of experience and knowledge, together, they bring this fascinating journey through British history to life. Key features for students include: clear and accessible language to appeal to students of all abilitiesa wealth of contemporary images and sourcesdifferentiated activities and checkpoint activitiesrecap pages to help with consolidating and retaining knowledgea Preparing for the exam section, with exam advice and annotated sample answersan Extend your knowledge section for students wishing to conduct further research into this topic. The student book also incorporates tried and tested teaching approaches: Thinking Historically activities throughout tackle some of the key misconceptions that can hold student thinking back. Writing Historically spreads, based on the Grammar for Writing approach used by many English departments, explain how students can improve their writing, making their answers more sophisticated, clear and concise. About the series editor: Angela Leonard taught history in secondary schools for over 20 years and was also a teacher trainer at the University of London Institute of Education for over a decade. She has extensive experience as a senior GCSE examiner and as an author and series editor of history textbooks. About the authors: Rosemary Rees taught history in primary and secondary schools for many years and has been involved in teacher training at St Martin's College, Lancaster as well as teaching for the Open University. She has worked as a GCSE external assessor and has extensive experience as a senior examiner at GCSE and GCE levels. She has authored and series edited numerous history books for KS3, GCSE and GCE. Tony Warner is the founder of Black History Walks which leads tours in areas across London, including Notting Hill. The walks are designed to uncover the 3500 years of black history in London. He spent several years running workshops on institutional racism and has created community partnerships with, and lectured at, The Imperial War Museum, National Portrait Gallery, Museum of Docklands and British Film Institute. He is currently Activist in Residence and Honorary Research Fellow at UCL's Sarah Parker Remond Centre. Joshua Garry, Joshua is a Deputy Head of History at a school in London with a passion for creating a more diverse and inclusive history curriculum. "I think first and foremost you want your history curriculum to represent the experiences of the people inside the classroom or the people inside Britain. I always like to start in my classroom first. What does my classroom look like? I want my students to be able to connect with those stories. To see where they fit in." - Joshua Garry

For Introduction to Managerial Finance courses. Guide students through complex material with a proven learning goal system. This systema hallmark feature of Principles of Managerial Financeweaves pedagogy into concepts and practice, giving students a roadmap to follow through the text and supplementary tools.MyFinanceLab for Principles of Managerial Finance creates learning experiences that are truly personalized and continuously adaptive. MyFinanceLab reacts to how students are actually performing, offering data-driven guidance that helps them better absorb course material and understand difficult conceptsresulting in better performance in the course. A dynamic set of tools for gauging individual and class progress means educators can spend less time grading and more time teaching. This program will provide a better teaching and learning experiencefor you and your students. Heres how: Improve Results with MyFinanceLab: MyFinanceLab delivers proven results in helping students succeed and provides engaging experiences that personalize learning. Guide Students with a Proven Learning Goal System: Integrating pedagogy with concepts and practical applications, this system presents the material students need to make effective financial decisions in a competitive business environment. Provide Real, Hands-on Examples and Connections: Personal finance connections, international considerations, and Excel spreadsheet practice help students identify and apply concepts in their daily lives.Please note that the product you are purchasing does not include MyFinanceLab. MyFinanceLab Join over 11 million students benefiting from Pearson MyLabs.This title can be supported by MyFinanceLab, an online homework and tutorial system designed to test and build your understanding. Would you like to use the power of MyFinanceLab to accelerate your learning? You need both an access card and a course ID to access MyFinanceLab. These are the steps you need to take:1. Make sure that your lecturer is already using the system Ask your lecturer before purchasing a MyLab product as you will need a course ID from them before you can gain access to the system.2. Check whether an access card has been included with the book at a reduced cost If it has, it will be on the inside back cover of the book.3. If you have a course ID but no access code, you can benefit from MyFinanceLab at a reduced price by purchasing a pack containing a copy of the book and an access code for MyFinanceLab (ISBN:9781292078342)4. If your lecturer is using the MyLab and you would like to purchase the product...Go to www.myfinancelab.com to buy access to this interactive study programme. For educator access, contact your Pearson representative. To find out who your Pearson representative is, visit www.pearsoned.co.uk/replocator

This title is a PearsonGlobal Edition. The Editorial team at Pearson has worked closely with educatorsaround the world to include content, which is especially relevant to studentsoutside the United States. For undergraduate courses in risk managementand insurance. Principles and practices: Managing risk withconsumer considerations RedjaGÇÖs Principles of RiskManagement and Insurance provides an in-depth examination of majorrisk themes. Using rich and up-to-date content on the basic concepts of riskand insurance, and introductory and advanced topics in traditional andenterprise risk management, the text is relevant to a wide number ofdisciplines in the business realm. Fully updated and revised, the 14thEdition covers global topics ranging from natural disasters andterrorism, to domestic issues like the ever-evolving Affordable CareAct and healthcare reform. Principles sets itself apartby placing primary emphasis on insurance consumers and blends basic riskmanagement and insurance principles with consumer considerations, allowingstudents to apply basic concepts to their own personal risk management andinsurance programs.

For courses in Organizational Behavior. Essentials of Organizational Behavior is a comprehensive work that covers key concepts of the Organizational Behavior field while remaining brief in length and easy to absorb. Teaching students how to understand and interact with people in real organizations, the Thirteenth Edition is an engaging, informative and interesting text that draws many connections to future careers in OB. Essentials of Organizational Behavior helps students retain and relate only the most necessary information and experiences of Organizational Behavior to their own lives and future careers. Its brevity and coverage of essential concepts allows for a source material that is easily adaptable to a broad range of students and courses. Also available with MyManagementLabMyManagementLab is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts. Please note that the product you are purchasing does not include MyManagementLab. MyManagementLab Join over 11 million students benefiting from Pearson MyLabs.This title can be supported by MyManagementLab, an online homework and tutorial system designed to test and build your understanding. Would you like to use the power of MyManagementLab to accelerate your learning? You need both an access card and a course ID to access MyManagementLab. These are the steps you need to take: 1. Make sure that your lecturer is already using the system Ask your lecturer before purchasing a MyLab product as you will need a course ID from them before you can gain access to the system.2. Check whether an access card has been included with the book at a reduced cost If it has, it will be on the inside back cover of the book.3. If you have a course ID but no access code, you can benefit from MyManagementLab at a reduced price by purchasing a pack containing a copy of the book and an access code for MyManagementLab (ISBN:9781292090184)4. If your lecturer is using the MyLab and you would like to purchase the product...Go to www.mymanagementlab.com to buy access to this interactive study programme. For educator access, contact your Pearson representative. To find out who your Pearson representative is, visit www.pearsoned.co.uk/replocator

For courses in Hospitality Marketing, Tourism Marketing, Restaurant Marketing, or Hotel Marketing. Marketing for Hospitality and Tourism, 7/e is the definitive source for hospitality marketing.Taking an integrative approach, this highly visual, four-color book discusses hospitality marketing from a team perspective, examining each hospitality department and its role in the marketing mechanism. These best-selling authors are known as leading marketing educators and their book, a global phenomenon, is the leading resource on hospitality and tourism marketing. The Seventh Edition of this popular book includes new and updated coverage of social media, destination tourism and other current industry trends, authentic industry cases, and hands-on application activities.