Books published by Penguin Putnam Inc

The cofounder and chief branding officer of Red Antler, the branding and marketing company for startups and new ventures, explains how hot new millennial brands like Casper, Allbirds, Sweetgreen, Everlane, and more successfully build devoted fan followings right out of the gate.We''re in the midst of a startup revolution, with new brands popping up every day, taking over our Instagram feeds and vying for our affection. Every category is up for grabs, and traditional brands are seeing their businesses erode as hundreds of small companies encroach on their territory, each hoping to become the next runaway success. But it''s not enough to have a great idea, or a cool logo. Emily Heyward founded Red Antler, the Brooklyn based brand and marketing company, to help entrepreneurs embed brand as a driver of business success from the beginning. In Obsessed, Heyward outlines the new principles of what it takes to build and launch a brand that has people queuing up to buy it on opening day. She takes you behind the scenes of the creation of some of today''s hottest new brands, showing you:  •  How Casper was able to upend the mattress industry by building a beloved brand where none had existed before   •  How the dating app Hinge won a fanatical user base and great word-of-mouth with the promise that the app was "designed to be deleted"  •  Why luggage startup Away, now valued at $1.4 billion, could build their brand around love of travel by launching with just one product--a hard-shell carry-on suitcase--rather than a whole range of luggage offerings.Whether you''re starting a new business, launching a new product line, or looking to refresh a brand for a new generation of customers, Obsessed shows you why the old rules of brand-building no longer apply, and what really works for today''s customers.

A definitive deep-dive into queer history and culture with hit reality show RuPaul's Drag Race as a touchstone, by the creators of the pop culture blog Tom and LorenzoA New York Times New & Noteworthy bookOne of Logo/NewNowNext's "11 Queer Books We Can't Wait to Read This Spring"From the singular voices behind Tom and Lorenzo comes the ultimate guide to all-things RuPaul's Drag Race and its influence on modern LGBTQ culture. Legendary Children centers itself around the idea that not only is RuPaul's Drag Race the queerest show in the history of television, but that RuPaul and company devised a show that serves as an actual museum of queer cultural and social history, drawing on queer traditions and the work of legendary figures going back nearly a century. In doing so, Drag Race became not only a repository of queer history and culture, but also an examination and illustration of queer life in the modern age. It is a snapshot of how LGBTQ folks live, struggle, work, and reach out to one another--and how they always have--and every bit of it is tied directly to Drag Race. Each chapter is an examination of a specific aspect of the show--the Werk Room, the Library, the Pit Crew, the runway, the Untucked lounge, the Snatch Game--that ties to a specific aspect of queer cultural history and/or the work of certain legendary figures in queer cultural history.

*A New York Times Bestseller* #1 National BestsellerIndie BestsellerFrom Kitten Lady, the professional kitten rescuer, humane educator, animal advocate, and owner of the popular Instagram @kittenxlady comes the definitive book on saving the most vulnerable-and adorable-feline population: newborn kittens.Hannah Shaw, better known as Kitten Lady, has dedicated her life to saving the tiniest felines, but one doesn't have to be a professional kitten rescuer to change-and save-lives. In Tiny but Mighty, Hannah not only outlines the dangers newborn kittens face and how she combats them, but how you can help every step of the way, from fighting feline overpopulation on the streets to fostering unweaned kittens, from combating illness to combating compassion fatigue, from finding a vet to finding the purrfect forever home. Filled with information on animal welfare, instructional guides, and personal rescue stories of kittens like Chloe, Tidbit, Hank, and Badger-not to mention hundreds of adorable kitten photos-Tiny but Mighty is the must-have kitten book for cat lovers, current-and-future rescuers, foster parents, activists, and advocates.

The definitive account of the Stonewall Riots, the first gay rights march, and the LGBTQ activists at the center of the movement. "Martin Duberman is a national treasure."-Masha Gessen, The New YorkerOn June 28, 1969, the Stonewall Inn, a gay bar in New York's Greenwich Village, was raided by police. But instead of responding with the typical compliance the NYPD expected, patrons and a growing crowd decided to fight back. The five days of rioting that ensued changed forever the face of gay and lesbian life.In Stonewall, renowned historian and activist Martin Duberman tells the full story of this pivotal moment in history. With riveting narrative skill, he re-creates those revolutionary, sweltering nights in vivid detail through the lives of six people who were drawn into the struggle for LGBTQ rights. Their stories combine to form an unforgettable portrait of the repression that led up to the riots, which culminates when they triumphantly participate in the first gay rights march of 1970, the roots of today's pride marches. Fifty years after the riots, Stonewall remains a rare work that evokes with a human touch an event in history that still profoundly affects life today.

Lundy Bancroft expands on his bestseller Why Does He Do That? in this daily guide that empowers women who are suffering in abusive relationships. Even if you've read Why Does He Do That?, it may be hard to see the truth of what is happening to you. You may feel overwhelmed by confusion, loss, and fear, and find yourself looking away from the truth and falling back into traumatic patterns. What you need is something that is there for you every day-to help you make a long series of little changes that will ultimately add up to a big one. Like a constant friend, this collection of meditations is a source of strength and reassurance designed to speak to women like you, women in relationships with angry and controlling men. It is a tool you can use to learn how to value and respect yourself-even when your partner makes it very clear that he does not. With seven themes designed to encourage and inspire, Daily Wisdom for Why Does He Do That? will help you digest what is happening one day at a time, so that you can gain clarity, safety, and freedom.You will see the truth in your destructive relationship.You and your children will survive.And-with these encouragements-even tomorrow will be a better day than today.

The fourth edition of the authoritative guide to producing, directing, shooting, editing, and distributing your video or film. Whether you aspire to be a great filmmaker yourself or are looking for movie gifts, this comprehensive guide to filmmaking is the first step in turning a hobby into a career.Widely acknowledged as the "bible" of video and film production, and used in courses around the world, The Filmmaker's Handbook is now updated with the latest advances in HD and new digital formats. For students and teachers, professionals and novices, this indispensable handbook covers all aspects of movie making.• Techniques for making dramatic features, documentaries, corporate, broadcast, and experimental videos and films• Shooting with DSLRs, video, film, and digital cinema cameras• Digital editing with the latest video editing systems• In-depth coverage of lenses, lighting, sound recording, and mixing• The business aspects of funding and producing your project• Getting your movie shown in theaters, on TV, and on the Web

A fascinating investigation into how people around the globe are cashing in on a warming worldMcKenzie Funk has spent the last six years reporting around the world on how we are preparing for a warmer planet. Funk shows us that the best way to understand the catastrophe of global warming is to see it through the eyes of those who see it most clearly—as a market opportunity.Global warming's physical impacts can be separated into three broad categories: melt, drought, and deluge. Funk travels to two dozen countries to profile entrepreneurial people who see in each of these forces a potential windfall.The melt is a boon for newly arable, mineral-rich regions of the Arctic, such as Greenland—and for the surprising kings of the manmade snow trade, the Israelis. The process of desalination, vital to Israel's survival, can produce a snowlike by-product that alpine countries use to prolong their ski season.Drought creates opportunities for private firefighters working for insurance companies in California as well as for fund managers backing south Sudanese warlords who control local farmland. As droughts raise food prices globally, there is no more precious asset.The deluge—the rising seas, surging rivers, and superstorms that will threaten island nations and coastal cities—has been our most distant concern, but after Hurricane Sandy and failure after failure to cut global carbon emissions, it is not so distant. For Dutch architects designing floating cities and American scientists patenting hurricane defenses, the race is on. For low-lying countries like Bangladesh, the coming deluge presents an existential threat.Funk visits the front lines of the melt, the drought, and the deluge to make a human accounting of the booming business of global warming. By letting climate change continue unchecked, we are choosing to adapt to a warming world. Containing the resulting surge will be big business; some will benefit, but much of the planet will suffer. McKenzie Funk has investigated both sides, and what he has found will shock us all. To understand how the world is preparing to warm, Windfall follows the money.

The new way to transform a sales culture with clarity, authenticity, and emotional intelligence. Too often, the sales process is all about fear. Customers are afraid that they will be talked into making a mistake; salespeople dread being unable to close the deal and make their quotas. No one is happy. Mahan Khalsa and Randy Illig offer a better way. Salespeople, they argue, do best when they focus 100 percent on helping clients succeed. When customers are successful, both buyer and seller win. When they aren't, both lose. It's no longer sufficient to get clients to buy; a salesperson must also help the client reduce costs, increase revenues, and improve productivity, quality, and customer satisfaction. This book shares the unique FranklinCovey Sales Performance Group methodology that will help readers:· Start new business from scratch in a way both salespeople and clients can feel good about · Ask hard questions in a soft way · Close the deal by opening mindsClose the deal by opening minds

An inspirational, accessible family cookbook that offers everything a parent needs to bring joy and love back into the kitchen, by the baby and toddler feeding experts behind Feeding Littles and the New York Times bestselling cookbook author of Inspiralized.When it was time to introduce solids to her firstborn, Ali Maffucci didn't want to make baby food from scratch or buy expensive premade purées. Enter baby-led weaning (or baby-led feeding)-and Megan McNamee and Judy Delaware, the dietitian/occupational therapist duo behind preeminent parenting resource Feeding Littles-which skips spoon-feeding altogether so babies can eat what the family eats. As babies feed themselves, they explore a variety of aromas, shapes, and colors while developing fine motor skills, hand-eye coordination, dexterity, and healthy eating habits. McNamee and Delaware also help their clients navigate-or prevent-picky eating at all ages and raise a generation of intuitive eaters who listen to their bodies and love a variety of food. Now, these powerhouse authors unite to provide a plan that will reduce stress and anxiety around mealtimes, nourish your loved ones, and satisfy everyone's palate with fun, easy, nutritious recipes. Maffucci, Delaware, and McNamee offer:strategies for baby-led weaning/feeding, as well as safety and other common parental concernshow to meal-prep in a way that works for your scheduletips for dealing with challenges such as picky eaters and dining outa one-of-a-kind visual index for plating food that babies can feed to themselves100+ delicious recipes in categories including Morning Fuel (with plenty of egg-free options), Less Is More (using five ingredients or less), and Mostly Homemade (no shame in using pantry staples!)modifications for families with allergiespositive food language and how to promote body positivityand much moreWith this book in hand, mealtimes will be easier and more enjoyable for everyone-from your six-month-old, to your picky toddler, to the other kids and adults in the family. As parents, the authors know that getting food on the table is hard enough, so whether you're making a five-minute grilled cheese or pumpkin waffles, it's time to start celebrating every bite.

The second novel in the Ice Planet Barbarians series, the international publishing phenomenon-now in a special print edition with bonus materials and an exclusive epilogue!Liz Cramer swears she'll find a way off of this alien planet she's stuck on-then she meets Raahosh, the surliest and stubbornest alien, who won't leave her alone, and she just might be okay with that...Twelve humans are left stranded on a wintry alien planet. I'm one of them. Yay, me.In order to survive, we have to take on a symbiont that wants to rewire our bodies to live in this brutal place. I like to call it a "cootie." And my cootie's a jerk, because it also thinks I'm the mate to the biggest, grumpiest alien of the bunch. Raahosh believes the cootie's right, so he steals me away from the group, determined to make me fall for him-or else.He has no idea who he's up against.And if I didn't want his insufferable self so much (thanks, cootie), I'd let him know exactly what I'm thinking. As it is, I'm doing my best to fight this instant attraction. Just because the symbiont thinks we're supposed to be together doesn't mean I have to go along with it. And if we fool around a little, it's merely biology. It doesn't mean I'm in love-or that I'm destined to be his.

From the first FDNY chief to respond to the 9/11 attacks, an intimate memoir and a tribute to those who died that others might liveWhen Chief Joe Pfeifer led his firefighters to investigate an odor of gas in downtown Manhattan on the morning of 9/11, he had no idea that his life was about to change forever. A few moments later, he watched the first plane crashed into the World Trade Center. Pfeifer, the closest FDNY chief to the scene, spearheaded rescue efforts on one of the darkest days in American history.Ordinary Heroes is the unforgettable and intimate account of what Chief Pfeifer witnessed at Ground Zero, on that day and the days that followed. Through his eyes, we see the horror of the attack and the courage of the firefighters who ran into the burning towers to save others. We see him send his own brother up the stairs of the North Tower, never to return. And we walk with him and his fellow firefighters through weeks of rescue efforts and months of numbing grief, as they wrestle with the real meaning of heroism and leadership.This gripping narrative gives way to resiliency and a determination that permanently reshapes Pfeifer, his fellow firefighters, NYC, and America. Ordinary Heroes takes us on a journey that turns traumatic memories into hope, so we can make good on our promise to never forget 9/11.

A sustainable lifestyle starts in the kitchen with these use-what-you-have, spend-less-money recipes and tips, from the friendly voice behind @ZeroWasteChef.In her decade of living with as little plastic, food waste, and stuff as possible, Anne-Marie Bonneau, who blogs under the moniker Zero-Waste Chef, has learned that "zero-waste" is above all an intention, not a hard-and-fast rule. Because, while one person eliminating all their waste is great, if thousands of people do 20 percent better it will have a much bigger impact on the planet. The good news is you likely already have all the tools you need to begin to create your own change at home, especially in the kitchen.In her debut book, Bonneau gives readers the facts to motivate them to do better, the simple (and usually free) fixes to ease them into wasting less--you can, for example, banish plastic wrap by simply inverting a plate over your leftovers--and, finally, the recipes and strategies to turn them into more sustainable, money-saving cooks.Rescue a loaf from the landfill by making Mexican Hot Chocolate Bread Pudding, or revive some sad greens to make a pesto. Save five bucks (and the plastic tub) at the supermarket with Yes Whey, You Can Make Ricotta Cheese, then use the cheese in a galette and the leftover whey to make sourdough tortillas. With 75 vegan and vegetarian recipes for cooking with scraps, creating fermented staples, and using up all your groceries before they become waste--including end-of-recipe tips on what to do with your ingredients next--Bonneau lays out an attainable vision of a zero-waste kitchen.

Through The Healing Wisdom of Africa, readers can come to understand that the life of indigenous and traditional people is a paradigm for an intimate relationship with the natural world that both surrounds us and is within us. The book is the most complete study of the role ritual plays in the lives of African people--and the role it can play for seekers in the West.

In the spirit of his New York Times bestseller Love Poems for Married People and Love Poems for People with Children, as well as his wildly popular New Yorker pieces, Thurber Prize-winner John Kenney presents a hilarious new collection of poetry for anxious people.With the same brilliant wit and hilarious realism that made Love Poems for Married People and Love Poems for People with Children such hits, John Kenney is back with a brand new collection of poems, this time taking on one of the most common feelings in our day-and-age: anxiety. Kenney covers it all, from awkward social interactions and insomnia to nervous ticks and writing and rewriting that email.

More than 100 flavor-driven Thai recipes built on technique, balance, tradition, and innovation from award-winning chef Angus An.    In Maenam, chef Angus An takes you on his ongoing journey of discovering Thai cuisine and shows how to blend traditional Thai flavors and cooking techniques with local, seasonal inspirations from the west coast. With Angus''s foolproof instructions, Maenam offers the foundation to modern Thai cuisine for adventurous cooks of all skill levels. Filled with over 100 of his signature recipes, each meal balances robust, intense ingredients with his approach to Thai food''s clear, sharp flavours. Transform your kitchen with snacks inspired by Thai street vendors, quick to prepare noodles and one-bowl meals, light- and full-bodied soups to have all year-round, flavorful and protein-filled salads, seasoned stir fries, killer curries, and refreshing desserts.     Named after Angus''s first award-winning Vancouver Thai restaurant Maenam, the Thai word for "river," this cookbook is a celebration of Angus''s inventive approach to Thai cuisine that is in many ways representative of a river''s constant ever-replenishing flow. Just as a river continues its course around boulders and obstacles, Angus''s ongoing evolution and path to becoming one of the most significant Thai chefs in North America is an unlikely one.      Angus grew up in Taiwan, moved to Canada when he was young, and trained at the French Culinary Institute. He fell in love with Thai cuisine when studying at Nahm under renowned chef and award-winning author, of Thai Food and Thai Street Food, David Thompson. He continues to travel to Thailand to eat, research, and learn. He takes his knowledge home, and finds innovative ways to root a traditional dish to the Pacific Northwest while accentuating each ingredient''s flavor, aroma, and texture--all of which you will learn in this cookbook. With its beautiful design, incredible photography, and seasonal menus, Maenam offers a Thai culinary experience like no other.

From journalist, fashionista, and clothing resale expert Elizabeth L. Cline, "the Michael Pollan of fashion,"* comes the definitive guide to building an ethical, sustainable wardrobe you'll love.Clothing is one of the most personal expressions of who we are. In her landmark investigation Overdressed: The Shockingly High Cost of Cheap Fashion, Elizabeth L. Cline first revealed fast fashion's hidden toll on the environment, garment workers, and even our own satisfaction with our clothes. The Conscious Closet shows exactly what we can do about it. Whether your goal is to build an effortless capsule wardrobe, keep up with trends without harming the environment, buy better quality, seek out ethical brands, or all of the above, The Conscious Closet is packed with the vital tools you need. Elizabeth delves into fresh research on fashion's impacts and shows how we can leverage our everyday fashion choices to change the world through style. Inspired by her own revelatory journey getting off the fast-fashion treadmill, Elizabeth shares exactly how to build a more ethical wardrobe, starting with a mindful closet clean-out and donating, swapping, or selling the clothes you don't love to make way for the closet of your dreams. The Conscious Closet is not just a style guide. It is a call to action to transform one of the most polluting industries on earth-fashion-into a force for good. Readers will learn where our clothes are made and how they're made, before connecting to a global and impassioned community of stylish fashion revolutionaries. In The Conscious Closet, Elizabeth shows us how we can start to truly love and understand our clothes again-without sacrificing the environment, our morals, or our style in the process.*Michelle Goldberg, Newsweek/The Daily Beast

Are you at risk of being scammed? Former con artist and bestselling author of Catch Me If You Can Frank Abagnale shows you how to stop scammers in their tracks.Maybe you're wondering how to make the scam phone calls stop. Perhaps someone has stolen your credit card number. Or you've been a victim of identity theft. Even if you haven't yet been the target of a crime, con artists are always out there, waiting for the right moment to steal your information, your money, and your life.As one of the world's most respected authorities on the subjects of fraud, forgery, and cyber security, Frank Abagnale knows how scammers work. In Scam Me If You Can, he reveals the latest tricks that today's scammers, hackers, and con artists use to steal your money and personal information--often online and over the phone. Using plain language and vivid examples, Abagnale reveals hundreds of tips, including: * The best way to protect your phone from being hacked * The only time you should ever use a debit card * The one type of photo you should never post on social media * The only conditions under which you should use WiFi networks at the airport * The safest way to use an ATM With his simple but counterintuitive rules, Abagnale also makes use of his insider intel to paint a picture of cybercrimes that haven't become widespread yet.

The bestselling author of Daemon returns with a near-future technological thriller, in which a charismatic billionaire recruits a team of adventurers to launch the first deep space mining operation--a mission that could alter the trajectory of human civilization. When itinerant cave diver James Tighe receives an invitation to billionaire Nathan Joyce's private island, he thinks it must be a mistake. But Tighe's unique skill set makes him a prime candidate for Joyce's high-risk venture to mine a near-earth asteroid--with the goal of kick-starting an entire off-world economy. The potential rewards and personal risks are staggering, but the competition is fierce and the stakes couldn't be higher. Isolated and pushed beyond their breaking points, Tighe and his fellow twenty-first century adventurers--ex-soldiers, former astronauts, BASE jumpers, and mountain climbers--must rely on each other to survive not only the dangers of a multi-year expedition but the harsh realities of business in space. They're determined to transform humanity from an Earth-bound species to a space-faring one--or die trying.