Books published by Springer Verlag, Singapore

This book deploys the concept of ¿audiovisual tourism promotion¿ to account for the promotional functions performed by a vast array of diverse media texts including tourism films, feature films, digital videos conceived for online circulation, video games and TV commercials. From this point of view, this volume fills a major gap in the literature by providing the first comprehensive critical overview of audiovisual tourism promotion as a distinct media field. In this book, the study of audiovisual tourism promotion is characterised by an interdisciplinary approach which combines film studies, media studies, human geography, sociology, tourism studies, history, postcolonial and gender studies. This book will appeal to a wide range of students and scholars from different disciplines.

This two-volume manual covers the most relevant protocols in pediatric cardiac care to serve as a practical guide that matches and reflects the high level of accumulated knowledge and expertise in this clinical field. It includes 179 chapters and offers comprehensive, precise, and up-to-date practical tips with specific care protocols to provide the most efficient strategies for high-quality care in patients with congenital heart disease (CHD). This book simplifies learning with many tables, flowcharts, graphs, and algorithms for easy access and fast action. Volume I covers many key sections, such as prenatal morphogenesis and physiology of the human heart, fetal cardiology, neonates and congenital heart disease, cardiac imaging, pediatric cardiac catheterization, pediatric cardiac electrophysiology, critical events and emergency procedures in pediatric cardiac care, management of specific cardiac conditions, general pediatric and subspecialty issues related to children with CHD, follow-up standards in pediatric outpatient cardiology clinic, prophylaxis in children with CHD, quality aspects, professional conduct and training in pediatric cardiac care. This manual is a must-have resource for pediatricians, neonatologists, clinical pharmacy specialists, pediatric intensive care physicians, pediatric cardiologists, pediatric cardiac intensive care physicians, pediatric cardiac surgeons, and/or surgeons interested in pediatric cardiac surgery.

This book shares Chinese scholars¿ philosophical views on artificial intelligence. The discussions range from the foundations of AI¿the Turing test and creation of machine intelligence¿to recent applications of AI, including decisions in games, natural languages, pattern recognition, prediction in economic contexts, autonomous behaviors, and collaborative intelligence, with the examples of AlphaGo, Microsoft¿s Xiao Bing, medical robots, etc. The book¿s closing chapter focuses on Chinese machines and explores questions on the cultural background of artificial intelligence. Given its scope, the book offers a valuable resource for all members of the general public who are interested in the future development of artificial intelligence, especially from the perspective of respected Chinese scholars.

This book provides a comprehensive portrayal of the history of Indian mathematicians and statisticians and uncovers many missing parts of the scientific representation of mathematical and statistical research during the 19th and 20th centuries of Bengal (now West Bengal), India. This book gives a brief historical account about the establishment of the first-two departments in an Indian university, where graduate teaching and research were initiated. This was a unique distinction for the University of Calcutta which was established in 1857. The creation of the world famous Indian Statistical Institute (ISI) in Calcutta (now Kolkata) is also briefly described. The lives and works of the 16 pioneer mathematical scientists who adorned the above mentioned institutions and the first Indian Institute Technology (IIT) of India have been elaborated in lucid language. Some outstanding scholars who were trained at the ISI but left India permanently have also been discussed briefly in a separate chapter. This book fulfils a long-standing gap in the history of modern Indian mathematics, which will make the book very useful to researchers in the history of science and mathematics. Written in very lucid English with little mathematical or statistical jargon makes the book immensely readable even to general readers with interest in scientific history even from non-mathematical, non-statistical background. This book is a clear portrayal of the struggle and success of researchers in mathematical sciences in Bengal (an important part of the colonial India), unveils before the international community of mathematical scientists. The real connoisseurs will appreciate the value of the book, as it will clear up many prevailing misconceptions.

This book provides a compendium of cutting-edge knowledge for an efficacious retailing strategy, with lessons from the organized retailing sector in India. It explores customer needs and their impact on developing successful retailing strategies and organized retailing in emerging economies with changing consumer behavior. It discusses the importance of developing appropriate retailing strategies in the context of an emerging economy, being agile and forward-thinking to implement a customer-centric approach across the retail value chain's upstream and downstream actions, and the requirement of clarity on the exact tools and techniques that will allow the retailers to move from their present product-centric state to the looked-for customer-centric state.This book aids the practitioners in developing and adopting a culture of customer-centricity and focuses on various retail strategy concepts and their implementation. It aims to present the multifaceted and multifarious questions of retail marketing in two studies, where each study provides a comprehensive solution.