Books published by Stanford University Press

There are now over 10,000 benefit corporations and public benefit corporations in the United States, including at least fifteen public companies. This is the authoritative guide for leaders, advisors, and board members.Entrepreneurs and leaders often have an inspiring vision for how their business can not only make money for shareholders, but also benefit society. In recent years a new legal structure has emerged, the "Benefit Corporation" or "Public Benefit Corporation," which helps organizations make this ethical vision a legally authorized and protected reality. Companies like Patagonia, Kickstarter, Warby Parker, Danone North America, Allbirds, and King Arthur Baking have become benefit corporations to help advance both their business and their broader mission. Rather than narrowly maximizing profits, they consider their businesses' impacts on employees, customers, suppliers, the environment and others. The goal of benefit corporations like these is to foster a new, more humane, and sustainable capitalism by pursuing both profits and mission. Benefit corporation status helps protect the company mission even when leadership changes-and in the face of pressure from investors, shareholders, bankers and lenders.Becoming a Public Benefit Corporation explains this exciting new type of corporation, when it makes sense, and how becoming a benefit corporation can help leaders and organizations balance the tradeoffs between profits and mission. Law professor and corporate governance expert Michael B. Dorff also covers the weaknesses of benefit corporations, arguing that the enforcement mechanisms around benefit corporations are currently too weak to prevent "purpose washing." With examples from top companies, the book shows mission-driven leaders, board members, and advisors how to use the benefit corporation structure to make the world a better place.

"Maimonides' Guide to the Perplexed is among the most influential texts within Jewish philosophy: a twelfth-century masterwork that seeks to navigate the straits between religion and philosophy. The Guide was written around 1190 in Classical Arabic by Moses ben Maimon, commonly known as Maimonides or as Rambam, a medieval Sephardic Jewish philosopher who became one of the most prolific and influential Torah scholars of the Middle Ages. The Guide to the Perplexed, written as a letter from a teacher to his "perplexed" student, is Maimonides' magnum opus. In this new translation by philosopher Lenn E. Goodman and Jewish historian Phillip I. Lieberman, Maimonides' intimate, conversational voice comes through as never before in English. Written in the form of a three-part letter to Maimonides' student, Rabbi Joseph ben Judah of Ceuta, the Guide seeks to resolve the apparent contractions between Aristotelian thought and Rabbinical Jewish theology. Maimonides is all too cognizant of the challenges serious inquirers face at the confluence of the two great streams of thought and learning that Arabic writers labeled 'aql and naql, reason and tradition. The object of the Guide, as Maimonides declares near the start of the work, is to probe the mysteries of physics and metaphysics. But mysteries, for him, are not conundrums to be celebrated for their impenetrability, but problems to be solved. Maimonides' ideas echo throughout the work of philosophers including Aquinas, Spinoza, Leibniz, and Newton, and the Guide continues to inspire vigorous debate among philosophers and theologians today. Goodman and Lieberman's detailed commentary provides historical context and philosophical scaffolding, allowing readers to more fully understand the complexities of the most significant text in medieval Jewish thought"--

"In recent decades, authenticity has become an American obsession. It animates thirty years' worth of reality TV programming and fuels the explosive virality of one hot social media app after another. It characterizes Donald Trump's willful disregard for political correctness (and proofreading) and inspires multinational corporations to stake activist claims in ways that few "woke" brands ever dared before. It buttresses a multibillion-dollar influencer industry of everyday folks shilling their friends with #spon-con and burnishes the street cred of rock stars and rappers alike. But, ironically, authenticity's not actually real: It's as fabricated as it is ubiquitous. In The Authenticity Industries, journalist and scholar Michael Serazio combines eye-opening reporting and lively prose to take readers behind the scenes with those who make "reality"--and the ways it tries to influence us. Drawing upon dozens of rare interviews with campaign consultants, advertising executives, tech company leadership, and entertainment industry gatekeepers, the book slyly investigates the professionals and practices that make people, products, and platforms seem "authentic" in today's media, culture, and politics. The result is a spotlight on the power of authenticity in today's media-saturated world and the strategies to satisfy this widespread yearning. In theory, authenticity might represent the central moral framework of our time: allaying anxieties about self and society, culture and commerce, and technology and humanity. It infects and informs our ideals of celebrity, aesthetics, privacy, nostalgia, and populism. And Serazio reveals how these pretenses are crafted, backstage, for audiences, consumers, and voters"--

"Innovators and creators work in cultural and environmental contexts that shape their work. These contexts are large scale, filled with multitudes of elements and possibilities. Creativity in Large-Scale Contexts, by Yale Professor Jonathan Feinstein, introduces a groundbreaking new network model to describe how successful creativity is generated in such contexts. The book will help groups and organizations be more productive and efficient in their innovation work. Feinstein argues that in large-scale contexts creativity happens most efficiently when it is actively "guided." Guiding creativity involves understanding and navigating the creative context, imagining new ways to use it, identifying puzzles and opportunities, and spanning these to create novel connections. With thoughtful guidance, creators and creative teams can find their way through the thicket of possibilities faster, smarter, and with less waste. Feinstein describes two forms of guidance--guiding conceptions and guiding principles--and shows how they work together to generate creativity. Creativity in Large-Scale Contexts draws on case studies of famous creators including Virginia Woolf, Albert Einstein, Indigenous artist Clifford Possum, transgender activist and engineer Lynn Conway, and Twitter cofounder Jack Dorsey. Empirically grounded, this book will be essential for teaching and managing creativity and innovation and will open new avenues for future intellectual growth in the field"--

"As all aspects of our social and informational lives increasingly migrate online, the line between what is 'real' and what is digitally fabricated grows ever thinner-and that fake content has undeniable real-world consequences. A History of Fake Things on the Internet takes the long view of how advances in technology brought us to the point where faked texts, images, and video content are nearly indistinguishable from what is authentic or true. Computer scientist Walter J. Scheirer takes a deep dive into the origins of fake news, conspiracy theories, reports of the paranormal, and other deviations from reality that have become part of mainstream culture, from image manipulation in the nineteenth-century darkroom to the literary stylings of large language models like ChatGPT. Scheirer investigates the origins of Internet fakes, from early hoaxes that traversed the globe via Bulletin Board Systems (BBSs), USENET, and a new messaging technology called email, to today's hyperrealistic, AI-generated Deepfakes. An expert in machine learning and recognition, Scheirer breaks down the technical advances that made new developments in digital deception possible, and shares behind-the-screens details of early Internet-era pranks that have become touchstones of hacker lore. His story introduces us to the visionaries and mischief-makers who first deployed digital fakery and continue to influence how digital manipulation works--and doesn't--today: computer hackers, digital artists, media forensics specialists, and AI researchers. Ultimately, Scheirer argues that problems associated with fake content are not intrinsic properties of the content itself, but rather, stem from human behavior, demonstrating our capacity for both creativity and destruction"--