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A Cross-Cultural Theory of Voter Behavior

About A Cross-Cultural Theory of Voter Behavior

A Cross-Cultural Theory of Voter Behavior examines the facets of political marketing and its direct relationship with the voter. Using empirical testing to determine whether voter behavior in established and emerging democracies is predictable, this book suggests a ground-breaking cross-cultural model with theoretical and strategic global implications.

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  • Language:
  • English
  • ISBN:
  • 9780789027368
  • Binding:
  • Paperback
  • Pages:
  • 262
  • Published:
  • November 15, 2007
  • Dimensions:
  • 152x229x16 mm.
  • Weight:
  • 480 g.
Delivery: 1-2 weeks
Expected delivery: September 7, 2025

Description of A Cross-Cultural Theory of Voter Behavior

A Cross-Cultural Theory of Voter Behavior examines the facets of political marketing and its direct relationship with the voter. Using empirical testing to determine whether voter behavior in established and emerging democracies is predictable, this book suggests a ground-breaking cross-cultural model with theoretical and strategic global implications.

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