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Advertising to Children

- Concepts and Controversies

About Advertising to Children

This book explores the debate on the ethics and effectiveness of marketing to children. The research tackles issues including smoking and alcohol consumption.

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  • Language:
  • English
  • ISBN:
  • 9780761912859
  • Binding:
  • Paperback
  • Pages:
  • 336
  • Published:
  • August 25, 1999
  • Dimensions:
  • 152x229x18 mm.
  • Weight:
  • 446 g.
Delivery: 1-2 weeks
Expected delivery: September 28, 2025

Description of Advertising to Children

This book explores the debate on the ethics and effectiveness of marketing to children. The research tackles issues including smoking and alcohol consumption.

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