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Analytic Activism
- Digital Listening and the New Political Strategy
part of the Oxford Studies in Digital Politics series
- Binding:
- Hardback
- Pages:
- 222
- Published:
- January 12, 2017
- Dimensions:
- 239x160x20 mm.
- Weight:
- 522 g.
Delivery:
2-3 weeks
Expected delivery: October 24, 2024
About David (Assistant Professor of Media and Public Affairs Karpf
View all books by David (Assistant Professor of Media and Public Affairs KarpfDescription of Analytic Activism
Netroots activist organizations are increasingly turning to digital analytics in order to listen to their supporters, monitor public sentiment, experiment with new tactics, and develop strategies that can succeed in the new media environment. This book discusses the rise of "analytic activism," including both its strengths and its limitations.
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