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With a strong pedagogical format, new case studies and a helpful glossary, this is an invaluable guide both for managers having to deal with change implementation and for students and researchers of change management.
Following on from his previous book, The Customer's Victory , Francois Dupuy here outlines how to manage a change process. Using practical examples from new case studies and discussion of current theories of organisational change this book explains how true organisational change can be effected in both private businesses and public organisations.
Francois Dupuy's book describes and analyses how managers need to understand organisations in order to help them effectively implement the changes necessary to operate in today's competitive environment.
With a strong pedagogical format, new case studies and a helpful glossary, this is an invaluable guide both for managers having to deal with change implementation and for students and researchers of change management.
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