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Books by Riyad Eid

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  • by Hatem El-Gohary & Riyad Eid
    £169.49

    As the Middle East continues to grow as a force within the international marketplace, research into Islamic practices and culture is necessary to promote business success in the region. This title offers in-depth perspectives on the influence of Islam on consumer behavior, the travel industry, product development, and the promotion of goods and services.

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