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In this invaluable book, author William Cohen offers unique, firsthand insights gained under the tutelage of the world's greatest thinker and writer on management to share the expert-level secrets of visionary leaders.
The Art of the Strategist proves how superior strategy trumps other factors in almost every competitive arena. The ten lessons in turn form a roadmap to decisive victory in business.
Bill Cohen's interpretation of Drucker's work has never been needed more than today, when marketing spells difference between success and failure. In this book, Drucker on Marketing reflects Bill Cohen's ability to understand and communicate Peter Drucker's thoughts and ideas about [marketing].
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