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Broadcast Pharmaceutical Advertising in the United States
- Primetime Pill Pushers
- Binding:
- Paperback
- Pages:
- 168
- Published:
- October 30, 2018
- Dimensions:
- 229x151x13 mm.
- Weight:
- 270 g.
Delivery:
2-4 weeks
Expected delivery: October 15, 2025
Description of Broadcast Pharmaceutical Advertising in the United States
This book analyzes the profit-driven nature of the pharmaceutical industry to explore how healthcare has become commodified in the United States. It addresses how pharmaceutical companies are shaping drug interventions, such as the ways in which pharmaceutical advertisements frame issues of identity and representation for patients and healthcare.
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