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Buyways

- Billboards, Automobiles, and the American Landscape

About Buyways

Gudis focuses on the development of the outdoor advertising industry in 20th century America, and its role in the commodification of the landscape. She investigates how the industry was instrumental in the growth of mobile consumption, arguing that outdoor advertisers provided the structure for what she terms "the architecture of speed".

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  • Language:
  • English
  • ISBN:
  • 9780415934558
  • Binding:
  • Paperback
  • Pages:
  • 350
  • Published:
  • February 26, 2004
  • Dimensions:
  • 178x229x25 mm.
  • Weight:
  • 650 g.
Delivery: 1-2 weeks
Expected delivery: January 2, 2025
Extended return policy to January 30, 2025
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Description of Buyways

Gudis focuses on the development of the outdoor advertising industry in 20th century America, and its role in the commodification of the landscape. She investigates how the industry was instrumental in the growth of mobile consumption, arguing that outdoor advertisers provided the structure for what she terms "the architecture of speed".

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