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Classic Failures in Product Marketing
- Marketing Principles Violations and How to Avoid Them
- Binding:
- Hardback
- Pages:
- 205
- Published:
- August 22, 1989
- Dimensions:
- 230x156x23 mm.
Delivery:
2-3 weeks
Expected delivery: October 24, 2024
Description of Classic Failures in Product Marketing
Written especially for current and aspiring marketing managers and executives, this book discusses the avoidable marketing failure.
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