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Co-Creation of High-Tech Products in the B2B Domain
- Language:
- English
- ISBN:
- 9783658284114
- Binding:
- Paperback
- Pages:
- 196
- Published:
- November 13, 2019
- Edition:
- 12020
- Dimensions:
- 148x210x0 mm.
- Weight:
- 454 g.
Delivery:
2-4 weeks
Expected delivery: October 27, 2024
Description of Co-Creation of High-Tech Products in the B2B Domain
Leontin Karl Grafmuller explores how companies can better manage co-creation in the B2B high-tech domain. The co-creation of high-tech products poses several challenges related to high product complexity such as the time intensity or incorrect specifications.
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