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Communicator-in-Chief

- How Barack Obama Used New Media Technology to Win the White House

About Communicator-in-Chief

Communicator-in-Chief examines the role of new media technologies such as e-mail, Twitter, Facebook, MySpace, YouTube, blogs, video games, texting and the Internet in the historic 2008 presidential campaign. Politicians of the twenty-first century will use the Obama campaign's new media technology strategy to not only communicate with the electorate, but also raise money and motivate voters to go to the polling places on election day.

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  • Language:
  • English
  • ISBN:
  • 9780739141052
  • Binding:
  • Hardback
  • Pages:
  • 188
  • Published:
  • January 24, 2010
  • Dimensions:
  • 163x241x19 mm.
  • Weight:
  • 458 g.
Delivery: 2-4 weeks
Expected delivery: December 18, 2024

Description of Communicator-in-Chief

Communicator-in-Chief examines the role of new media technologies such as e-mail, Twitter, Facebook, MySpace, YouTube, blogs, video games, texting and the Internet in the historic 2008 presidential campaign. Politicians of the twenty-first century will use the Obama campaign's new media technology strategy to not only communicate with the electorate, but also raise money and motivate voters to go to the polling places on election day.

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