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Concept Marketing for Communities
- Capitalizing on Underutilized Resources to Generate Growth and Development
- Binding:
- Hardback
- Pages:
- 184
- Published:
- May 29, 2002
- Dimensions:
- 234x156x11 mm.
- Weight:
- 413 g.
Delivery:
2-3 weeks
Expected delivery: November 24, 2024
Description of Concept Marketing for Communities
This work examines the use of popular and corporate culture, retail establishments, historical tradition, and surrealism in community concept marketing and profiles examples of communities from a diverse array of contexts and geographical settings.
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