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Contrarian Branding
- Stand Out by Camouflaging the Competition
- Binding:
- Paperback
- Pages:
- 192
- Published:
- October 11, 2017
- Dimensions:
- 216x148x19 mm.
- Weight:
- 386 g.
Delivery:
2-4 weeks
Expected delivery: December 19, 2024
Description of Contrarian Branding
The world is busier than ever. One of the major challenges for brands is how to stand out from the competition: brands competing for market share, new brands that are being introduced, and indeed politicians fighting for attention in a crowded arena.
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